Brandwave

Hummer vs Pontiac:Which is searched more?

In September 2026, Hummer had more branded searches than Pontiac among car brands worldwide. Hummer was estimated to have 368K branded searches compared to Pontiac’s 301K, and held a 0.19% Share of Search versus Pontiac’s 0.16%. These are worldwide searches for English-language branded terms.

Share of Search among car brands worldwide in September 2026Which is more popular in search, Hummer or Pontiac?
Hummer0.19%368K searches
vs
Pontiac0.16%301K searches

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Which is more popular in search, Hummer or Pontiac?

Compare automotive marques buyers weigh for new and used cars, utes, and SUVs. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Hummer and Pontiac among car brands worldwide, by month

Share of Search by month for Hummer, Pontiac. The figures are in the table below the chart.

View monthly share of search table
MonthHondaToyotaBMWTeslaVolkswagenMercedes-BenzBYDHyundaiKiaPorscheAudiFordLamborghiniFerrariMazdaHummerPontiac
Oct 20255.7%5.4%5.4%4.4%4.4%5%3%3.6%2.4%3%2.4%2.4%2.4%2%1.6%0.22%0.15%
Nov 20255.8%5.8%4.7%3.9%4.7%5.3%3.2%3.9%2.1%3.2%2.1%2.6%2.1%1.7%1.7%0.19%0.16%
Dec 20256%5.9%4.9%4%4.9%5.4%2.7%3.3%2.2%3.3%2.2%2.7%2.2%1.8%1.8%0.24%0.13%
Jan 20265.8%6.5%5.3%3.6%4.4%4.9%3.6%3.6%2.4%2.9%2.4%2.4%2%1.6%2%0.22%0.12%
Feb 20266.2%6.1%5%4.1%5%4.6%3.4%3.4%2.7%2.7%2.7%2.2%2.2%1.8%1.8%0.2%0.14%
Mar 20265.9%5.5%5.5%3.7%4.5%5%3.7%3.7%2.5%3%2.5%2.5%2%1.6%1.6%0.22%0.15%
Apr 20266.1%5.6%4.6%4.6%4.6%5.2%3.8%3.1%2.5%3.1%2.1%2.1%2.1%1.7%1.7%0.23%0.15%
May 20266.2%5.7%4.7%3.8%4.7%5.2%3.8%3.1%2.6%3.1%2.1%2.1%2.1%2.1%1.7%0.23%0.15%
Jun 20266.3%6.2%5.1%4.2%4.2%4.7%3.4%3.4%2.3%2.8%2.3%2.3%2.3%1.9%1.9%0.21%0.17%
Jul 20266.3%6.2%5.1%4.2%5.1%4.7%3.4%3.4%2.3%2.8%2.3%2.3%1.9%1.5%1.9%0.21%0.17%
Aug 20266.1%5.9%4.9%4%4.9%4.5%3.3%3.3%2.7%2.7%2.2%2.2%2.2%1.8%1.8%0.24%0.16%
Sep 20265.9%5.9%4.8%4.8%4.8%4.4%3.9%3.2%2.6%2.6%2.2%2.2%2.2%1.8%1.8%0.19%0.16%

How has the Hummer and Pontiac comparison changed over the last 12 months?

  • Hummer was ahead of Pontiac in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Hummer’s estimated Share of Search among car brands worldwide moved from 0.22% to 0.19%, and its estimated monthly branded searches moved from 450K to 368K.
  • Across the 12 months ending September 2026, Pontiac’s estimated Share of Search among car brands worldwide moved from 0.15% to 0.16%, and its estimated monthly branded searches held steady at 301K.

How did search popularity change for car brands worldwide in September 2026?

  1. In September 2026, Pontiac rose from 78th to 74th among car brands worldwide.

  2. Estimated monthly branded searches for Hummer worldwide fell 18.2% over 12 measured months, from 450K to 368K in September 2026.

Other head-to-heads among car brands

How each brand is measured

Brandwave collects information about searches that people make online using Hummer’s and Pontiac’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hummer

1 branded search term

  • hummer

Pontiac

1 branded search term

  • pontiac

How the Brand Demand Index is measured

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