Brandwave

HubSpot Sales Hub vs Streak:Which is more popular?

In September 2026, Streak had more branded searches than HubSpot Sales Hub among email tracking tools worldwide. Streak had about 3,620 branded searches, while HubSpot Sales Hub had 390. Streak made up 2.4% of all email tracking tool searches we track, and HubSpot Sales Hub accounted for 0.25%. When we asked ChatGPT and Google AI Overviews about email tracking tools, HubSpot Sales Hub appeared in three of the five answers and Streak in one. HubSpot Sales Hub was mentioned before Streak in three out of four answers.

Among email tracking tools worldwide in September 2026

Who do people search for more?

Streak, about 9 searches for every 1 for HubSpot Sales Hub

Streak 3.6K searchesHubSpot Sales Hub 390 searches

Who does AI mention more?

HubSpot Sales Hub, mentioned in 3 of 5 answers, Streak in 1

HubSpot Sales Hub in 3 of 5Streak in 1 of 5

Who does AI recommend more?

HubSpot Sales Hub, named ahead of Streak in 3 of 4 answers

HubSpot Sales Hub first in 3Streak first in 1

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Top email tracking tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, HubSpot Sales Hub was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Streak was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. HubSpot Sales Hub was listed before Streak in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. HubSpot Sales Hub1st
  2. Streak2nd

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • HubSpot Sales Hub3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Streak1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about email tracking tools

5 answers

  • Asked ChatGPT

    “What's the best email tracking tool?”

    1. 2HubSpot Sales Hub

  • Asked ChatGPT

    “How can I see if someone opened my email in Gmail?”

    1. Asked ChatGPT

      “Which email tracker do salespeople use?”

      1. 4HubSpot Sales Hub

    2. Searched Google, AI Overview

      “email tracker”

      1. 2Streak

    3. Searched Google, AI Overview

      “gmail email tracker”

      1. 3HubSpot Sales Hub

    Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.

    Is HubSpot Sales Hub or Streak more popular in search?

    This chart shows how often people search Google for HubSpot Sales Hub and Streak by name. Each line represents a brand's share of searches for all seven email tracking tools we track, month by month, from English-language searches worldwide.

    HubSpot Sales Hub and Streak among email tracking tools worldwide, by month

    Share of searches by month for Streak, HubSpot Sales Hub. The figures are in the table below the chart.

    View monthly share of searches table
    MonthStreakHubSpot Sales Hub
    Nov 20252.3%2.4%
    Dec 20252.5%0.94%
    Jan 20262.8%0.7%
    Feb 20262.8%0.55%
    Mar 20262.7%0.82%
    Apr 20262.4%0.55%
    May 20262.5%0.5%
    Jun 20262.5%0.35%
    Jul 20262.9%0.38%
    Aug 20262.7%0.3%
    Sep 20262.4%0.25%
    Oct 2026——

    How has branded search for HubSpot Sales Hub and Streak changed worldwide over the last 12 months?

    3 findings
    • The lead changed hands once in the 11 months ending September 2026: Streak took it in December 2025.
    • Across the 11 months ending September 2026, HubSpot Sales Hub’s share of searches among email tracking tools worldwide moved from 2.4% to 0.25%, and its estimated monthly branded searches moved from 4.4K to 390.
    • Across the 11 months ending September 2026, Streak’s share of searches among email tracking tools worldwide moved from 2.3% to 2.4%, and its estimated monthly branded searches moved from 4.3K to 3.6K.

    How did search popularity change for email tracking tools worldwide in September 2026?

    2 changes

    1. In September 2026, Streak rose from 5th to 4th among email tracking tools worldwide.

    2. Estimated monthly branded searches for HubSpot Sales Hub worldwide fell 91.1% over 11 measured months, from 4.4K to 390 in September 2026.

    How are HubSpot Sales Hub’s and Streak’s branded searches counted?

    3 search terms

    Brandwave collects information about searches that people make online using HubSpot Sales Hub’s and Streak’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    HubSpot Sales Hub

    1 branded search term

    • hubspot email tracking

    Streak

    2 branded search terms

    • streak crm
    • streak email tracking

    How the Brand Demand Index is measured

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