Hornit vs Woom:Which is searched more?
In September 2026, Woom had more branded searches than Hornit among kids scooter and balance bike brands worldwide. Woom had about 49,500 branded searches, while Hornit had 2,900. Woom made up 11.3% of all kids scooter and balance bike brand searches we track, and Hornit accounted for 0.66%. These are worldwide searches for English-language branded terms.
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Is Hornit or Woom more popular in search?
Compare the kids scooter and balance bike brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Woom, Hornit. The figures are in the table below the chart.
View monthly share of searches table
| Month | Wishbone | Razor | Strider | Micro Scooters | Woom | Globber | Retrospec | Hornit |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 33.2% | 22.1% | 12.2% | 12.8% | 10% | 6.7% | 2.4% | 0.72% |
| Nov 2025 | 27.2% | 18.2% | 12.2% | 19.1% | 12.2% | 8.2% | 2.4% | 0.48% |
| Dec 2025 | 22.1% | 27.2% | 14.9% | 15.8% | 10% | 6.7% | 3% | 0.48% |
| Jan 2026 | 43.1% | 15.9% | 15.9% | 9.2% | 7.1% | 5.8% | 2.6% | 0.41% |
| Feb 2026 | 31.6% | 17.4% | 17.4% | 10.1% | 11.6% | 7.8% | 3.5% | 0.69% |
| Mar 2026 | 27% | 18.1% | 14.8% | 13% | 14.8% | 8.1% | 3.6% | 0.48% |
| Apr 2026 | 24.8% | 20.2% | 16.6% | 11.9% | 13.6% | 9.1% | 3.3% | 0.53% |
| May 2026 | 28.1% | 23% | 12.6% | 11% | 12.6% | 8.4% | 3.8% | 0.61% |
| Jun 2026 | 26% | 26% | 14.2% | 10.4% | 11.6% | 7.8% | 3.5% | 0.56% |
| Jul 2026 | 26.7% | 26.7% | 12% | 10.5% | 12% | 8% | 3.6% | 0.57% |
| Aug 2026 | 27.8% | 22.6% | 15.2% | 10.8% | 12.4% | 6.8% | 3.7% | 0.6% |
| Sep 2026 | 25.1% | 20.7% | 16.9% | 14.5% | 11.3% | 7.6% | 3.4% | 0.66% |
How has the Hornit and Woom comparison changed over the last 12 months?
3 findings
- Woom was ahead of Hornit in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hornit’s share of searches among kids scooter and balance bike brands worldwide moved from 0.72% to 0.66%, and its estimated monthly branded searches moved from 3.6K to 2.9K.
- Across the 12 months ending September 2026, Woom’s share of searches among kids scooter and balance bike brands worldwide moved from 10% to 11.3%, and its estimated monthly branded searches held steady at 49.5K.
How did search popularity change for kids scooter and balance bike brands worldwide in September 2026?
3 changes
In September 2026, Micro Scooters overtook Woom to rank 4th among kids scooter and balance bike brands worldwide, with 14.5% of the searches.
In September 2026, Woom lost share of searches among kids scooter and balance bike brands worldwide, from 12.4% to 11.3%.
Estimated monthly branded searches for Hornit worldwide fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Hornit’s and Woom’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among kids scooter and balance bike brands
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