Brandwave

Honeywell vs Philips:Which is searched more?

In September 2026, Philips had more branded searches than Honeywell among humidifier Filter brands worldwide. Philips was estimated to have 970K branded searches compared to Honeywell’s 450K, and held an 8.8% Share of Search versus Honeywell’s 4.1%. These are worldwide searches for English-language branded terms.

Share of Search among humidifier Filter brands worldwide in September 2026Which is more popular in search, Honeywell or Philips?
Honeywell4.1%450K searches
vs
Philips8.8%970K searches

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Which is more popular in search, Honeywell or Philips?

Compare the humidifier filter brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Honeywell and Philips among humidifier Filter brands worldwide, by month

Share of Search by month for Philips, Honeywell. The figures are in the table below the chart.

View monthly share of search table
MonthDysonPhilipsCanopyCraneHoneywellLevoitHoMedics
Oct 202574.6%9.1%4.8%4.8%4.8%1.5%0.29%
Nov 202581.3%7.2%3.3%3.3%3.3%1.3%0.3%
Dec 202579.6%8.6%3.6%3.6%2.9%1.4%0.39%
Jan 202675.3%8.4%5.4%4.4%4.4%1.7%0.33%
Feb 202673.5%9.4%5.6%4.6%4.6%2%0.34%
Mar 202671.2%8.9%6.7%5.5%5.5%2%0.33%
Apr 202670.6%9.4%7.1%5.8%4.7%2.1%0.35%
May 202670.8%9.1%7.1%5.8%4.7%2.2%0.35%
Jun 202670.7%9.1%7.1%4.7%5.8%2.4%0.28%
Jul 202667.7%11.3%7.6%5.1%5.1%2.9%0.31%
Aug 202671.2%10.1%6.5%5.3%4.3%2.3%0.26%
Sep 202673.8%8.8%6.1%5%4.1%1.9%0.25%

How has the Honeywell and Philips comparison changed over the last 12 months?

  • Philips was ahead of Honeywell in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Honeywell’s estimated Share of Search among humidifier Filter brands worldwide moved from 4.8% to 4.1%, and its estimated monthly branded searches moved from 550K to 450K.
  • Across the 12 months ending September 2026, Philips’ estimated Share of Search among humidifier Filter brands worldwide moved from 9.1% to 8.8%, and its estimated monthly branded searches moved from 1M to 970K.

How did search popularity change for humidifier Filter brands worldwide in September 2026?

  1. In September 2026, Philips lost estimated Share of Search among humidifier Filter brands worldwide, from 10.1% to 8.8%.

  2. Honeywell’s estimated Share of Search among humidifier Filter brands worldwide has lost ground for 3 months in a row, from 5.8% to 4.1% in September 2026.

Other head-to-heads among humidifier Filter brands

How each brand is measured

Brandwave collects information about searches that people make online using Honeywell’s and Philips’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Honeywell

2 branded search terms

  • honeywell
  • honeywell nz

Philips

5 branded search terms

  • air fryer philips
  • philips air fryer
  • philips airfryer
  • philips oneblade
  • philips shaver

How the Brand Demand Index is measured

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