Honda vs Makita:Which is more popular by branded search?
In August 2026, Honda had more branded searches than Makita among garden machinery brands worldwide. Honda was estimated to have 7.5M branded searches compared to Makita’s 823K, and held a 69.2% Share of Search versus Makita’s 7.6%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Honda or Makita?
Compare the garden machinery brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Honda, Makita. The figures are in the table below the chart.
View monthly share of search table
| Month | Honda | Husqvarna | Makita | Stihl | Ryobi | EGO Power+ |
|---|---|---|---|---|---|---|
| Oct 2025 | 65.7% | 11.6% | 10.7% | 7.2% | 4.8% | — |
| Nov 2025 | 66.4% | 9.4% | 10.8% | 7.3% | 6% | — |
| Dec 2025 | 69.8% | 8.1% | 9.3% | 7.7% | 5.1% | — |
| Jan 2026 | 69.7% | 9.8% | 7.7% | 7.7% | 5.1% | — |
| Feb 2026 | 70.4% | 9.9% | 7.7% | 7.7% | 4.2% | — |
| Mar 2026 | 64.8% | 12% | 8.7% | 8.7% | 5.8% | — |
| Apr 2026 | 63.8% | 15% | 7% | 8.5% | 5.7% | — |
| May 2026 | 63.6% | 15.2% | 7% | 8.5% | 5.7% | — |
| Jun 2026 | 65.6% | 12.5% | 7.2% | 8.8% | 5.9% | — |
| Jul 2026 | 70.1% | 10.8% | 6.3% | 7.7% | 5.2% | — |
| Aug 2026 | 69.2% | 10.5% | 7.6% | 7.6% | 5.1% | — |
| Sep 2026 | — | — | — | — | — | — |
How has the Honda and Makita comparison changed over the last 12 months?
3 findings
- Honda was ahead of Makita in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Honda’s estimated Share of Search among garden machinery brands worldwide moved from 65.7% to 69.2%, and its estimated monthly branded searches held steady at 7.5M.
- Across the 11 months ending August 2026, Makita’s estimated Share of Search among garden machinery brands worldwide moved from 10.7% to 7.6%, and its estimated monthly branded searches moved from 1.2M to 823K.
How did search popularity change for garden machinery brands worldwide in August 2026?
2 changes
In August 2026, Makita overtook Stihl to rank 3rd among garden machinery brands worldwide, at 7.6%.
In August 2026, Honda lost estimated Share of Search among garden machinery brands worldwide, from 70.1% to 69.2%.
How each brand is measured
Brandwave collects information about searches that people make online using Honda’s and Makita’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.