HEUER vs Wilton:Which is searched more?
In September 2026, Wilton had more branded searches than HEUER among bench vise brands worldwide. Wilton had about 6,600 branded searches, while HEUER had 520. Wilton made up 1.8% of all bench vise brand searches we track, and HEUER accounted for 0.14%. These are worldwide searches for English-language branded terms.
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Is HEUER or Wilton more popular in search?
Compare the bench vise brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Wilton, HEUER. The figures are in the table below the chart.
View monthly share of searches table
| Month | Craftsman | RIDGID | Bessey | Wilton | Irwin | Yost | HEUER |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 80.1% | 10.8% | 3.9% | 2.6% | 2.1% | 0.29% | 0.12% |
| Nov 2025 | 78.5% | 12.9% | 3.9% | 2.6% | 1.7% | 0.32% | 0.12% |
| Dec 2025 | 81.7% | 11% | 3.3% | 2.2% | 1.5% | 0.27% | 0.12% |
| Jan 2026 | 81.7% | 11% | 3.3% | 2.2% | 1.5% | 0.27% | 0.13% |
| Feb 2026 | 86.3% | 7.8% | 2.8% | 1.5% | 1.3% | 0.21% | 0.08% |
| Mar 2026 | 87% | 7.8% | 2.3% | 1.6% | 1% | 0.17% | 0.09% |
| Apr 2026 | 84.2% | 9.3% | 2.8% | 2.3% | 1.2% | 0.2% | 0.11% |
| May 2026 | 85% | 9.4% | 2.3% | 1.9% | 1.2% | 0.17% | 0.09% |
| Jun 2026 | 85.5% | 9.4% | 2.3% | 1.5% | 1% | 0.17% | 0.09% |
| Jul 2026 | 85.9% | 9.4% | 1.9% | 1.5% | 1% | 0.17% | 0.07% |
| Aug 2026 | 85.8% | 9.4% | 1.9% | 1.5% | 1% | 0.17% | 0.11% |
| Sep 2026 | 82.8% | 11.1% | 2.7% | 1.8% | 1.2% | 0.16% | 0.14% |
How has the HEUER and Wilton comparison changed over the last 12 months?
3 findings
- Wilton was ahead of HEUER in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, HEUER’s share of searches among bench vise brands worldwide moved from 0.12% to 0.14%, and its estimated monthly branded searches moved from 380 to 520.
- Across the 12 months ending September 2026, Wilton’s share of searches among bench vise brands worldwide moved from 2.6% to 1.8%, and its estimated monthly branded searches moved from 8.1K to 6.6K.
How did search popularity change for bench vise brands worldwide in September 2026?
2 changes
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using HEUER’s and Wilton’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among bench vise brands
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