Brandwave

HawkSEM vs Searchbloom:Which is searched more?

In September 2026, Searchbloom had more branded searches than HawkSEM among pay per click agencies worldwide. Searchbloom had about 1,600 branded searches, while HawkSEM had 660. Searchbloom made up 5.3% of all pay per click agency searches we track, and HawkSEM accounted for 2.2%. These are worldwide searches for English-language branded terms.

Share of searches among pay per click agencies worldwide in September 2026Is HawkSEM or Searchbloom more popular in search?
HawkSEM2.2%660 searches
vs
Searchbloom5.3%1.6K searches

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Is HawkSEM or Searchbloom more popular in search?

Compare the agencies that manage paid search for brands. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

HawkSEM and Searchbloom among pay per click agencies worldwide, by month

Share of searches by month for Searchbloom, HawkSEM. The figures are in the table below the chart.

View monthly share of searches table
MonthWebFXWordStreamSmartSitesDisruptive AdvertisingKlientBoostLogical PositionSearchbloomHawkSEM
Oct 202531.9%31.9%11.7%5.3%6.3%6.3%1%5.6%
Nov 202533.4%33.4%12.2%4.4%5.4%5.4%1.3%4.6%
Dec 202537.4%30.5%11.1%4.9%6.1%6.1%1.5%2.5%
Jan 202639.7%26.5%11.8%5.5%6.4%6.4%1.9%1.8%
Feb 202635.2%28.8%12.8%5.9%6.9%6.9%1.7%1.7%
Mar 202634.8%28.5%12.7%7%6.8%6.8%1.7%1.7%
Apr 202631.9%26.1%14.2%6.5%7.6%7.6%2.3%3.6%
May 202634.8%28.4%12.6%4.7%6.9%8.3%2.1%2.1%
Jun 202632.3%26.5%14.4%5.4%7.8%9.5%1.9%2.2%
Jul 202632.9%26.9%14.6%5.4%8%8%2%2.3%
Aug 202638.3%25.6%11.4%5.1%7.6%7.6%2.3%2.2%
Sep 202632.6%21.7%17.8%8%6.3%6.3%5.3%2.2%

How has the HawkSEM and Searchbloom comparison changed over the last 12 months?

3 findings
  • The lead changed hands 3 times in the 12 months ending September 2026: Searchbloom took it in January 2026, HawkSEM took it in February 2026, Searchbloom took it in August 2026.
  • Across the 12 months ending September 2026, HawkSEM’s share of searches among pay per click agencies worldwide moved from 5.6% to 2.2%, and its estimated monthly branded searches moved from 2.6K to 660.
  • Across the 12 months ending September 2026, Searchbloom’s share of searches among pay per click agencies worldwide moved from 1% to 5.3%, and its estimated monthly branded searches moved from 480 to 1.6K.

How did search popularity change for pay per click agencies worldwide in September 2026?

2 changes
  1. In September 2026, Searchbloom gained share of searches among pay per click agencies worldwide, from 2.3% to 5.3%.

  2. Estimated monthly branded searches for HawkSEM worldwide fell 74.7% over 12 measured months, from 2.6K to 660 in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using HawkSEM’s and Searchbloom’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

HawkSEM

2 branded search terms

  • hawk sem
  • hawksem

Searchbloom

1 branded search term

  • searchbloom

How the Brand Demand Index is measured

Other head-to-heads among pay per click agencies

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