Handy vs Houzz:Which is more popular?
In September 2026, Houzz had more branded searches than Handy among home services marketplaces worldwide. Houzz had about 135,000 branded searches, while Handy had 6,600. Houzz made up 28.2% of all home services marketplace searches we track, and Handy accounted for 1.4%. When we asked ChatGPT and Google AI Overviews about home services marketplaces, Handy appeared in three of the five answers and Houzz in two. Handy and Houzz were each mentioned first in two of the four answers that named either.
Who do people search for more?
Houzz, about 20 searches for every 1 for Handy
Who does AI mention more?
Handy, mentioned in 3 of 5 answers, Houzz in 2
Who does AI recommend more?
Each is named first in 2 of 4 answers.
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Top home services marketplaces in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Handy was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Houzz was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Handy and Houzz were each listed first in two of the four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Thumbtack1st
Angi2nd
TaskRabbit3rd- Houzz4th
- Handy5th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Thumbtack5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- TaskRabbit4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Angi4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Handy3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Houzz2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about home services marketplaces
5 answers
Asked ChatGPT
“Which home services marketplace should I use?”
Asked ChatGPT
“What are the best home services marketplaces?”
Asked ChatGPT
“What's the best home services marketplace for a home renovation?”
Searched Google, AI Overview
“home services marketplace”
Searched Google, AI Overview
“hire a handyman”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Handy or Houzz more popular in search?
This chart shows how often people search Google for Handy and Houzz by name. Each line represents a brand's share of searches for all five home services marketplaces we track, month by month, from English-language searches worldwide.
Share of searches by month for Houzz, Handy. The figures are in the table below the chart.
View monthly share of searches table
| Month | TaskRabbit | Houzz | Angi | Handy | Thumbtack |
|---|---|---|---|---|---|
| Oct 2025 | 45.3% | 37% | 16.7% | 0.99% | 0.08% |
| Nov 2025 | 46.7% | 38.2% | 14% | 1% | 0.08% |
| Dec 2025 | 50.1% | 33.6% | 15.1% | 1.1% | 0.1% |
| Jan 2026 | 45.2% | 36.9% | 16.6% | 1.2% | 0.03% |
| Feb 2026 | 38.8% | 38.8% | 21.2% | 1.3% | <0.01% |
| Mar 2026 | 32.6% | 39.9% | 26.6% | 0.87% | 0.01% |
| Apr 2026 | 38.8% | 38.8% | 21.3% | 1% | <0.01% |
| May 2026 | 46.5% | 31.2% | 20.8% | 1.5% | <0.01% |
| Jun 2026 | 51.3% | 28.1% | 18.9% | 1.7% | <0.01% |
| Jul 2026 | 51.4% | 28.2% | 18.9% | 1.4% | <0.01% |
| Aug 2026 | 53.3% | 29.2% | 16% | 1.4% | 0.01% |
| Sep 2026 | 51.5% | 28.2% | 18.9% | 1.4% | <0.01% |
How has the Handy and Houzz comparison changed over the last 12 months?
3 findings
- Houzz was ahead of Handy in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Handy’s share of searches among home services marketplaces worldwide moved from 0.99% to 1.4%, and its estimated monthly branded searches moved from 5.4K to 6.6K.
- Across the 12 months ending September 2026, Houzz’s share of searches among home services marketplaces worldwide moved from 37% to 28.2%, and its estimated monthly branded searches moved from 201K to 135K.
How did search popularity change for home services marketplaces worldwide in September 2026?
2 changes
In September 2026, Houzz lost share of searches among home services marketplaces worldwide, from 29.2% to 28.2%.
Estimated monthly branded searches for Handy worldwide rose 22.2% over 12 measured months, from 5.4K to 6.6K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Handy’s and Houzz’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among home services marketplaces
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