Brandwave

Halo vs Hummer:Which is searched more?

In September 2026, Hummer had more branded searches than Halo among hoverboard brands worldwide. Hummer was estimated to have 368K branded searches compared to Halo’s 14.8K, and held a 34.6% Share of Search versus Halo’s 1.4%. These are worldwide searches for English-language branded terms.

Share of Search among hoverboard brands worldwide in September 2026Which is more popular in search, Halo or Hummer?
Halo1.4%14.8K searches
vs
Hummer34.6%368K searches

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Which is more popular in search, Halo or Hummer?

Compare the hoverboard brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Halo and Hummer among hoverboard brands worldwide, by month

Share of Search by month for Hummer, Halo. The figures are in the table below the chart.

View monthly share of search table
MonthG2HummerBlueGalaxyBluefinHalo
Oct 202534.7%41.5%10%6.8%5.6%1.4%
Nov 202532.2%38.5%13.4%9.5%5.2%1.3%
Dec 202528.7%42%12.3%10.3%5.6%1.1%
Jan 202627.9%40.7%11.9%9.9%8.2%1.3%
Feb 202628.8%41.7%12.3%10.3%5.6%1.4%
Mar 202634.3%41%9.9%8.2%5.5%1.1%
Apr 202635.4%42.2%8.6%6.9%5.7%1.1%
May 202640.3%39.2%7.7%6.4%5.3%1.1%
Jun 202643.2%34.7%8.4%7%5.7%1.1%
Jul 202642%33.7%9.6%6.8%6.8%1.1%
Aug 202633.8%40.4%9.7%8.1%6.6%1.3%
Sep 202643%34.6%8.3%7%5.7%1.4%

How has the Halo and Hummer comparison changed over the last 12 months?

  • Hummer was ahead of Halo in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Halo’s estimated Share of Search among hoverboard brands worldwide held steady at 1.4%, and its estimated monthly branded searches held steady at 14.8K.
  • Across the 12 months ending September 2026, Hummer’s estimated Share of Search among hoverboard brands worldwide moved from 41.5% to 34.6%, and its estimated monthly branded searches moved from 450K to 368K.

How did search popularity change for hoverboard brands worldwide in September 2026?

  1. In September 2026, G2 overtook Hummer to become the leader among hoverboard brands worldwide, with 43% estimated Share of Search.

  2. In September 2026, Hummer lost estimated Share of Search among hoverboard brands worldwide, from 40.4% to 34.6%.

Other head-to-heads among hoverboard brands

How each brand is measured

Brandwave collects information about searches that people make online using Halo’s and Hummer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Halo

1 branded search term

  • halo swaddle

Hummer

1 branded search term

  • hummer

How the Brand Demand Index is measured

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