Brandwave

Great Jones vs Made In:Which is more popular?

In September 2026, Made In had more branded searches than Great Jones among dutch oven brands worldwide. Made In had about 1,600 branded searches, while Great Jones had 390. Made In made up 0.81% of all dutch oven brand searches we track, and Great Jones accounted for 0.2%. When we asked ChatGPT and Google AI Overviews about dutch oven brands, Made In appeared in one of the five answers and Great Jones in none.

Among dutch oven brands worldwide in September 2026

Who do people search for more?

Made In, about 4 searches for every 1 for Great Jones

Made In 1.6K searchesGreat Jones 390 searches

Who does AI mention more?

Made In, mentioned in 1 of 5 answers, Great Jones in 0

Made In in 1 of 5Great Jones in 0 of 5

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Top dutch oven brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Made In was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Great Jones did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Lodge1st
  2. Le Creuset2nd
  3. Staub3rd
  4. Made In4th
  5. Tramontina5th
  6. Cuisinart6th
  7. Caraway–
  8. Emile Henry–
  9. Chasseur–
  10. +1 more
  11. Great Jones–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Le Creuset5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Lodge5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Staub3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tramontina1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cuisinart1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Made In1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Caraway0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Emile Henry0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Chasseur0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Great Jones0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+1 more

See every answer about dutch oven brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is Great Jones or Made In more popular in search?

This chart shows how often people search Google for Great Jones and Made In by name. Each line represents a brand's share of searches for all 11 dutch oven brands we track, month by month, from English-language searches worldwide.

Great Jones and Made In among dutch oven brands worldwide, by month

Share of searches by month for Made In, Great Jones. The figures are in the table below the chart.

View monthly share of searches table
MonthLe CreusetLodgeStaubTramontinaCuisinartCarawayMade InEmile HenryChasseurOur PlaceGreat Jones
Oct 202553.7%17.9%16.1%7.2%2.1%0.76%0.64%0.76%0.23%0.35%0.19%
Nov 202552.6%14.1%19.4%4.8%2.1%0.94%4.8%0.62%0.19%0.34%0.19%
Dec 202554.2%17.5%16.3%4.9%1.8%0.97%3.3%0.52%0.13%0.29%0.18%
Jan 202658.7%18.7%14.4%4.3%1.3%0.69%0.69%0.57%0.17%0.24%0.17%
Feb 202665.5%17.1%10.8%3.2%1.2%0.62%0.52%0.52%0.19%0.23%0.16%
Mar 202671.5%12.8%9.6%2.9%1%0.68%0.36%0.46%0.26%0.21%0.14%
Apr 202667.5%12.1%13.6%3.3%1.2%0.65%0.44%0.5%0.36%0.24%0.2%
May 202667.2%12.2%13.5%3.3%1.2%0.8%0.5%0.5%0.44%0.24%0.16%
Jun 202675.2%11%8.3%2.5%1.1%0.59%0.33%0.4%0.4%0.18%0.1%
Jul 202676.7%9.2%8.5%2.5%0.92%0.73%0.27%0.5%0.38%0.18%0.1%
Aug 202663.4%15.8%12.7%3.8%1.7%0.75%0.47%0.61%0.41%0.23%0.12%
Sep 202655.4%18.1%16.7%5%1.8%0.81%0.81%0.5%0.36%0.36%0.2%

How has the Great Jones and Made In comparison changed over the last 12 months?

3 findings
  • Made In was ahead of Great Jones in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Great Jones’ share of searches among dutch oven brands worldwide moved from 0.19% to 0.2%, and its estimated monthly branded searches moved from 480 to 390.
  • Across the 12 months ending September 2026, Made In’s share of searches among dutch oven brands worldwide moved from 0.64% to 0.81%, and its estimated monthly branded searches held steady at 1.6K.

How did search popularity change for dutch oven brands worldwide in September 2026?

2 changes

  1. In September 2026, Made In rose from 8th to 7th among dutch oven brands worldwide.

  2. Estimated monthly branded searches for Great Jones worldwide fell 18.8% over 12 measured months, from 480 to 390 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Great Jones’ and Made In’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Great Jones

1 branded search term

  • great jones dutch oven

Made In

1 branded search term

  • made in dutch oven

How the Brand Demand Index is measured

Other head-to-heads among dutch oven brands

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