Brandwave

Grays vs Malik:Which is searched more?

In August 2026, Grays had more branded searches than Malik among hockey stick brands worldwide. Grays was estimated to have 6.6K branded searches compared to Malik’s 590, and held a 0.65% Share of Search versus Malik’s 0.06%. These are worldwide searches for English-language branded terms.

Share of Search among hockey stick brands worldwide in August 2026Which is more popular in search, Grays or Malik?
Grays0.65%6.6K searches
vs
Malik0.06%590 searches

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Which is more popular in search, Grays or Malik?

Compare the hockey stick brands players buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Grays and Malik among hockey stick brands worldwide, by month

Share of Search by month for Grays, Malik. The figures are in the table below the chart.

View monthly share of search table
MonthGraysMalik
Oct 20250.65%0.09%
Nov 20250.65%0.07%
Dec 20250.43%0.06%
Jan 20260.53%0.04%
Feb 20260.78%0.09%
Mar 20260.64%0.09%
Apr 20260.53%0.07%
May 20260.53%0.06%
Jun 20260.65%0.06%
Jul 20260.43%0.04%
Aug 20260.65%0.06%
Sep 2026——

How has the Grays and Malik comparison changed over the last 12 months?

  • Grays was ahead of Malik in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Grays’ estimated Share of Search among hockey stick brands worldwide held steady at 0.65%, and its estimated monthly branded searches held steady at 6.6K.
  • Across the 11 months ending August 2026, Malik’s estimated Share of Search among hockey stick brands worldwide moved from 0.09% to 0.06%, and its estimated monthly branded searches moved from 880 to 590.

How did search popularity change for hockey stick brands worldwide in August 2026?

  1. In August 2026, Grays rose from 3rd to 2nd among hockey stick brands worldwide.

  2. Estimated monthly branded searches for Malik worldwide fell 33% over 11 measured months, from 880 to 590 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Grays’ and Malik’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Grays

1 branded search term

  • grays hockey

Malik

1 branded search term

  • malik hockey

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.