Grayl vs Platypus Hydration:Which is searched more?
In September 2026, Grayl had more branded searches than Platypus Hydration among water filters outdoor worldwide. Grayl was estimated to have 20.2K branded searches compared to Platypus Hydration’s 7.3K, and held a 12.1% Share of Search versus Platypus Hydration’s 4.3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Grayl or Platypus Hydration?
Compare the water filters outdoor people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Grayl, Platypus Hydration. The figures are in the table below the chart.
View monthly share of search table
| Month | LifeStraw | Grayl | Sawyer | Katadyn | Platypus Hydration |
|---|---|---|---|---|---|
| Oct 2025 | 67.4% | 11.4% | 10.6% | 7.4% | 3.3% |
| Nov 2025 | 68.1% | 12.4% | 10.6% | 6.1% | 2.7% |
| Dec 2025 | 68.6% | 12.5% | 10.1% | 6.1% | 2.7% |
| Jan 2026 | 67% | 12.2% | 10.5% | 7.3% | 3% |
| Feb 2026 | 66.9% | 12.2% | 10.5% | 7.3% | 3.1% |
| Mar 2026 | 71.5% | 8.7% | 10.6% | 6.4% | 2.7% |
| Apr 2026 | 64.9% | 11.8% | 12.4% | 7.1% | 3.7% |
| May 2026 | 61.6% | 15.6% | 11.8% | 6.7% | 4.3% |
| Jun 2026 | 64.4% | 11.7% | 12.3% | 7% | 4.5% |
| Jul 2026 | 62.3% | 11.3% | 11.9% | 8.3% | 6.1% |
| Aug 2026 | 64.4% | 10.9% | 12.4% | 7.1% | 5.2% |
| Sep 2026 | 65.8% | 12.1% | 11.9% | 5.9% | 4.3% |
How has the Grayl and Platypus Hydration comparison changed over the last 12 months?
3 findings
- Grayl was ahead of Platypus Hydration in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Grayl’s estimated Share of Search among water filters outdoor worldwide moved from 11.4% to 12.1%, and its estimated monthly branded searches moved from 15.3K to 20.2K.
- Across the 12 months ending September 2026, Platypus Hydration’s estimated Share of Search among water filters outdoor worldwide moved from 3.3% to 4.3%, and its estimated monthly branded searches moved from 4.4K to 7.3K.
How did search popularity change for water filters outdoor worldwide in September 2026?
2 changes
In September 2026, Grayl overtook Sawyer to rank 2nd among water filters outdoor worldwide, with 12.1% estimated Share of Search.
In September 2026, Platypus Hydration lost estimated Share of Search among water filters outdoor worldwide, from 5.2% to 4.3%.
Other head-to-heads among water filters outdoor
How each brand is measured
Brandwave collects information about searches that people make online using Grayl’s and Platypus Hydration’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Grayl
2 branded search terms
- grayl
- grayl water bottle
Platypus Hydration
3 branded search terms
- platypus hydration
- platypus water bladder
- platypus water filter
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