Govee vs Kichler:Which is more popular?
In September 2026, Govee had more branded searches than Kichler among garden light brands worldwide. Govee had about 6.1 million branded searches, while Kichler had 49,300. Govee made up 93.1% of all garden light brand searches we track, and Kichler accounted for 0.75%. When we asked ChatGPT and Google AI Overviews about garden light brands, Kichler appeared in three of the five answers and Govee in one. Kichler was mentioned before Govee in every answer.
Who do people search for more?
Govee, about 124 searches for every 1 for Kichler
Who does AI mention more?
Kichler, mentioned in 3 of 5 answers, Govee in 1
Who does AI recommend more?
Kichler, named ahead of Govee in every answer
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Top garden light brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Kichler was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Govee was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Kichler was listed before Govee in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
VOLT Lighting1st- Kichler2nd
Philips Hue3rd- Govee4th
Ring–
Lutec–- Hardoll–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Kichler3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- VOLT Lighting3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Philips Hue2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Govee1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Ring0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Lutec0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Hardoll0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about garden light brands
5 answers
Asked ChatGPT
“Which garden light brand should I buy?”
Asked ChatGPT
“What are the best garden light brands?”
Asked ChatGPT
“What's the best garden light brand for outdoor paths?”
Searched Google, AI Overview
“solar garden lights”
Searched Google, AI Overview
“outdoor string lights”
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Govee or Kichler more popular in search?
This chart shows how often people search Google for Govee and Kichler by name. Each line represents a brand's share of searches for all seven garden light brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Govee, Kichler. The figures are in the table below the chart.
View monthly share of searches table
| Month | Govee | Philips Hue | Kichler | VOLT Lighting | Ring | Lutec | Hardoll |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 90.7% | 8.2% | 0.55% | 0.33% | 0.18% | 0.08% | 0.01% |
| Nov 2025 | 87.2% | 11.7% | 0.5% | 0.32% | 0.21% | 0.06% | 0.01% |
| Dec 2025 | 91% | 8.2% | 0.37% | 0.22% | 0.22% | 0.05% | 0.01% |
| Jan 2026 | 92.4% | 6.8% | 0.43% | 0.15% | 0.12% | 0.05% | 0.01% |
| Feb 2026 | 93.5% | 5.6% | 0.46% | 0.18% | 0.15% | 0.07% | 0.01% |
| Mar 2026 | 94.5% | 4.6% | 0.47% | 0.23% | 0.13% | 0.07% | <0.01% |
| Apr 2026 | 95.2% | 3.8% | 0.47% | 0.28% | 0.13% | 0.07% | 0.01% |
| May 2026 | 95.2% | 3.8% | 0.45% | 0.28% | 0.13% | 0.07% | 0.01% |
| Jun 2026 | 94.3% | 4.6% | 0.54% | 0.28% | 0.15% | 0.08% | 0.01% |
| Jul 2026 | 93.2% | 5.6% | 0.56% | 0.34% | 0.18% | 0.1% | 0.02% |
| Aug 2026 | 94.3% | 4.6% | 0.57% | 0.28% | 0.15% | 0.08% | 0.01% |
| Sep 2026 | 93.1% | 5.6% | 0.75% | 0.28% | 0.15% | 0.08% | 0.01% |
How has the Govee and Kichler comparison changed over the last 12 months?
3 findings
- Govee was ahead of Kichler in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Govee’s share of searches among garden light brands worldwide moved from 90.7% to 93.1%, and its estimated monthly branded searches held steady at 6.1M.
- Across the 12 months ending September 2026, Kichler’s share of searches among garden light brands worldwide moved from 0.55% to 0.75%, and its estimated monthly branded searches moved from 37K to 49.3K.
How did search popularity change for garden light brands worldwide in September 2026?
2 changes
In September 2026, Govee lost share of searches among garden light brands worldwide, from 94.3% to 93.1%.
Estimated monthly branded searches for Kichler worldwide rose 33.2% over 12 measured months, from 37K to 49.3K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Govee’s and Kichler’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among garden light brands
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