Brandwave

GI Metal vs Kamado Joe:Which is more popular?

In September 2026, Kamado Joe had more branded searches than GI Metal among pizza peel brands worldwide. Kamado Joe had about 60,500 branded searches, while GI Metal had 6,600. Kamado Joe made up 9.8% of all pizza peel brand searches we track, and GI Metal accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about pizza peel brands, GI Metal appeared in three of the five answers and Kamado Joe in none.

Among pizza peel brands worldwide in September 2026

Who do people search for more?

Kamado Joe, about 9 searches for every 1 for GI Metal

Kamado Joe 60.5K searchesGI Metal 6.6K searches

Who does AI mention more?

GI Metal, mentioned in 3 of 5 answers, Kamado Joe in 0

GI Metal in 3 of 5Kamado Joe in 0 of 5

Who does AI recommend more?

GI Metal, the only one of the two named

GI Metal first in 3Kamado Joe never named

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Top pizza peel brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, GI Metal was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Kamado Joe did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ooni1st
  2. GI Metal2nd
  3. Epicurean3rd
  4. Cuisinart–
  5. Solo Stove–
  6. Big Green Egg–
  7. Kamado Joe–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Ooni5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • GI Metal3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Epicurean2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cuisinart0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Solo Stove0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Big Green Egg0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kamado Joe0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about pizza peel brands

5 answers
  • Asked ChatGPT

    “Which pizza peel brand should I buy?”

    1. 1Ooni
    2. 2Epicurean
    3. 3GI Metal
  • Asked ChatGPT

    “What are the best pizza peel brands?”

    1. 1Ooni
    2. 2GI Metal
    3. 3Epicurean
  • Asked ChatGPT

    “What's the best pizza peel brand for easy pizza launching?”

    1. 1Ooni
    2. 2GI Metal
  • Searched Google, AI Overview

    “wooden pizza peel”

    1. 1Ooni
  • Searched Google, AI Overview

    “best pizza peel”

    1. 1Ooni

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is GI Metal or Kamado Joe more popular in search?

This chart shows how often people search Google for GI Metal and Kamado Joe by name. Each line represents a brand's share of searches for all seven pizza peel brands we track, month by month, from English-language searches worldwide.

GI Metal and Kamado Joe among pizza peel brands worldwide, by month

Share of searches by month for Kamado Joe, GI Metal. The figures are in the table below the chart.

View monthly share of searches table
MonthCuisinartSolo StoveBig Green EggOoniKamado JoeGI MetalEpicurean
Oct 202528.6%34.9%12.9%15.6%7%0.94%0.06%
Nov 202529%35.5%13%15.9%5.8%0.64%0.05%
Dec 202532.9%32.9%12%14.8%6.6%0.59%0.1%
Jan 202638.5%21.2%14.2%17.2%7.8%1%0.09%
Feb 202633.5%18.4%18.4%18.4%10.1%1.1%0.1%
Mar 202629.3%19.6%19.6%19.6%10.8%0.96%0.07%
Apr 202622.1%22.1%22.1%18.1%14.7%0.88%0.06%
May 202620.3%24.8%20.3%20.3%13.6%0.67%0.07%
Jun 202620.3%24.7%20.3%20.3%13.5%0.81%0.11%
Jul 202627.4%18.4%22.5%18.4%12.3%0.9%0.12%
Aug 202628.6%19.2%19.2%19.2%12.9%0.94%0.1%
Sep 202626.7%26.7%17.8%17.8%9.8%1.1%0.12%

How has the GI Metal and Kamado Joe comparison changed over the last 12 months?

3 findings
  • Kamado Joe was ahead of GI Metal in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, GI Metal’s share of searches among pizza peel brands worldwide moved from 0.94% to 1.1%, and its estimated monthly branded searches held steady at 6.6K.
  • Across the 12 months ending September 2026, Kamado Joe’s share of searches among pizza peel brands worldwide moved from 7% to 9.8%, and its estimated monthly branded searches moved from 49.5K to 60.5K.

How did search popularity change for pizza peel brands worldwide in September 2026?

1 change
  1. In September 2026, Kamado Joe lost share of searches among pizza peel brands worldwide, from 12.9% to 9.8%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using GI Metal’s and Kamado Joe’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

GI Metal

1 branded search term

  • gi metal

Kamado Joe

1 branded search term

  • kamado joe

How the Brand Demand Index is measured

Other head-to-heads among pizza peel brands

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