Brandwave

GES vs MKG:Which is more popular?

In September 2026, GES had more branded searches than MKG among events agencies worldwide. GES had about 5,400 branded searches, while MKG had 170. GES made up 14.4% of all events agency searches we track, and MKG accounted for 0.45%. When we asked ChatGPT and Google AI Overviews about events agencies, MKG appeared in two of the four answers and GES in none.

Among events agencies worldwide in September 2026

Who do people search for more?

GES, about 32 searches for every 1 for MKG

GES 5.4K searchesMKG 170 searches

Who does AI mention more?

MKG, mentioned in 2 of 4 answers, GES in 0

MKG in 2 of 4GES in 0 of 4

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Top events agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, MKG was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. GES did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. George P Johnson1st
  2. MKG2nd
  3. Momentum Worldwide3rd
  4. Bishop-McCann3rd
  5. MCI Group5th
  6. Jack Morton–
  7. GES–
  8. Wonderland–
  9. Freeman–
  10. Imagination–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • George P Johnson2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • MKG2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Momentum Worldwide1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • MCI Group1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Bishop-McCann1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Jack Morton0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • GES0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Wonderland0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Freeman0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Imagination0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about events agencies

4 answers

  • Asked ChatGPT

    “Which events agency should I hire?”

    1. Asked ChatGPT

      “What are the best events agencies?”

      1. 1MKG
      2. 2George P Johnson
      3. 3Momentum Worldwide
      4. 4MCI Group

    2. Asked ChatGPT

      “What's the best events agency for a product launch?”

      1. 1MKG

    3. Searched Google, AI Overview

      “events agency”

      Google showed no AI Overview for this search.

    4. Searched Google, AI Overview

      “corporate events agency”

      1. 1George P Johnson
      2. 2Bishop-McCann

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

    Is GES or MKG more popular in search?

    This chart shows how often people search Google for GES and MKG by name. Each line represents a brand's share of searches for all ten events agencies we track, month by month, from English-language searches worldwide.

    GES and MKG among events agencies worldwide, by month

    Share of searches by month for GES, MKG. The figures are in the table below the chart.

    View monthly share of searches table
    MonthJack MortonGeorge P JohnsonGESMomentum WorldwideMCI GroupWonderlandFreemanBishop-McCannImaginationMKG
    Oct 202526.7%17.8%14.6%14.6%11.9%5.1%4.4%2.7%1.6%0.7%
    Nov 202526.2%17.5%17.5%14.2%11.6%4.2%4.1%2.3%1.9%0.45%
    Dec 202521.9%14.6%21.9%14.6%11.9%5.3%5%2.9%1.3%0.56%
    Jan 202629.2%13%15.9%15.9%13%4.6%3.8%2.4%1.5%0.63%
    Feb 202625.4%13.9%16.9%16.9%13.9%4.1%4%2.6%1.6%0.67%
    Mar 202623.7%15.8%15.8%19.4%12.9%3.9%3.6%2.4%1.8%0.62%
    Apr 202627.2%14.8%14.8%14.8%14.8%4.4%3.5%3.6%1.4%0.71%
    May 202623.4%15.6%19.1%15.6%12.7%4.6%3.6%2.9%1.8%0.75%
    Jun 202622.9%12.5%18.7%12.5%10.2%15.3%3%3%1.4%0.6%
    Jul 202629%15.8%12.9%15.8%12.9%4.7%3.9%2.9%1.6%0.61%
    Aug 202628.4%15.5%15.5%15.5%12.6%3.8%3.6%2.9%1.9%0.49%
    Sep 202632.3%14.4%14.4%14.4%11.8%4.3%3.4%2.7%1.8%0.45%

    How has the GES and MKG comparison changed over the last 12 months?

    3 findings
    • GES was ahead of MKG in every measured month of the 12 months ending September 2026.
    • Across the 12 months ending September 2026, GES’s share of searches among events agencies worldwide moved from 14.6% to 14.4%, and its estimated monthly branded searches held steady at 5.4K.
    • Across the 12 months ending September 2026, MKG’s share of searches among events agencies worldwide moved from 0.7% to 0.45%, and its estimated monthly branded searches moved from 260 to 170.

    How did search popularity change for events agencies worldwide in September 2026?

    2 changes

    1. In September 2026, GES lost share of searches among events agencies worldwide, from 15.5% to 14.4%.

    2. Estimated monthly branded searches for MKG worldwide fell 34.6% over 12 measured months, from 260 to 170 in September 2026.

    How are branded searches counted?

    2 search terms

    Brandwave collects information about searches that people make online using GES’s and MKG’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    GES

    1 branded search term

    • ges events

    MKG

    1 branded search term

    • mkg agency

    How the Brand Demand Index is measured

    Other head-to-heads among events agencies

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