Brandwave

Jack Morton vs MCI Group:Which is more popular?

In September 2026, Jack Morton had more branded searches than MCI Group among events agencies worldwide. Jack Morton had about 12,100 branded searches, while MCI Group had 4,400. Jack Morton made up 32.3% of all events agency searches we track, and MCI Group accounted for 11.8%. When we asked ChatGPT and Google AI Overviews about events agencies, MCI Group appeared in one of the four answers and Jack Morton in none.

Among events agencies worldwide in September 2026

Who do people search for more?

Jack Morton, about 3 searches for every 1 for MCI Group

Jack Morton 12.1K searchesMCI Group 4.4K searches

Who does AI mention more?

MCI Group, mentioned in 1 of 4 answers, Jack Morton in 0

MCI Group in 1 of 4Jack Morton in 0 of 4

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Top events agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, MCI Group was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Jack Morton did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. George P Johnson1st
  2. MKG2nd
  3. Momentum Worldwide3rd
  4. Bishop-McCann3rd
  5. MCI Group5th
  6. Jack Morton–
  7. GES–
  8. Wonderland–
  9. Freeman–
  10. Imagination–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • George P Johnson2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • MKG2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Momentum Worldwide1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • MCI Group1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Bishop-McCann1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Jack Morton0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • GES0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Wonderland0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Freeman0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Imagination0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about events agencies

4 answers
  • Asked ChatGPT

    “Which events agency should I hire?”

    1. Asked ChatGPT

      “What are the best events agencies?”

      1. 1MKG
      2. 2George P Johnson
      3. 3Momentum Worldwide
      4. 4MCI Group
    2. Asked ChatGPT

      “What's the best events agency for a product launch?”

      1. 1MKG
    3. Searched Google, AI Overview

      “events agency”

      Google showed no AI Overview for this search.

    4. Searched Google, AI Overview

      “corporate events agency”

      1. 1George P Johnson
      2. 2Bishop-McCann

    Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

    Is Jack Morton or MCI Group more popular in search?

    This chart shows how often people search Google for Jack Morton and MCI Group by name. Each line represents a brand's share of searches for all ten events agencies we track, month by month, from English-language searches worldwide.

    Jack Morton and MCI Group among events agencies worldwide, by month

    Share of searches by month for Jack Morton, MCI Group. The figures are in the table below the chart.

    View monthly share of searches table
    MonthJack MortonGeorge P JohnsonGESMomentum WorldwideMCI GroupWonderlandFreemanBishop-McCannImaginationMKG
    Oct 202526.7%17.8%14.6%14.6%11.9%5.1%4.4%2.7%1.6%0.7%
    Nov 202526.2%17.5%17.5%14.2%11.6%4.2%4.1%2.3%1.9%0.45%
    Dec 202521.9%14.6%21.9%14.6%11.9%5.3%5%2.9%1.3%0.56%
    Jan 202629.2%13%15.9%15.9%13%4.6%3.8%2.4%1.5%0.63%
    Feb 202625.4%13.9%16.9%16.9%13.9%4.1%4%2.6%1.6%0.67%
    Mar 202623.7%15.8%15.8%19.4%12.9%3.9%3.6%2.4%1.8%0.62%
    Apr 202627.2%14.8%14.8%14.8%14.8%4.4%3.5%3.6%1.4%0.71%
    May 202623.4%15.6%19.1%15.6%12.7%4.6%3.6%2.9%1.8%0.75%
    Jun 202622.9%12.5%18.7%12.5%10.2%15.3%3%3%1.4%0.6%
    Jul 202629%15.8%12.9%15.8%12.9%4.7%3.9%2.9%1.6%0.61%
    Aug 202628.4%15.5%15.5%15.5%12.6%3.8%3.6%2.9%1.9%0.49%
    Sep 202632.3%14.4%14.4%14.4%11.8%4.3%3.4%2.7%1.8%0.45%

    How has the Jack Morton and MCI Group comparison changed over the last 12 months?

    3 findings
    • Jack Morton was ahead of MCI Group in every measured month of the 12 months ending September 2026.
    • Across the 12 months ending September 2026, Jack Morton’s share of searches among events agencies worldwide moved from 26.7% to 32.3%, and its estimated monthly branded searches moved from 9.9K to 12.1K.
    • Across the 12 months ending September 2026, MCI Group’s share of searches among events agencies worldwide moved from 11.9% to 11.8%, and its estimated monthly branded searches held steady at 4.4K.

    How did search popularity change for events agencies worldwide in September 2026?

    2 changes
    1. In September 2026, Jack Morton gained share of searches among events agencies worldwide, from 28.4% to 32.3%.

    2. In September 2026, MCI Group lost share of searches among events agencies worldwide, from 12.6% to 11.8%.

    How are branded searches counted?

    2 search terms

    Brandwave collects information about searches that people make online using Jack Morton’s and MCI Group’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    Jack Morton

    1 branded search term

    • jack morton

    MCI Group

    1 branded search term

    • mci group

    How the Brand Demand Index is measured

    Other head-to-heads among events agencies

    Creator with pink hair and a pink jacket

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