Brandwave

Genesis vs Lincoln:Which is searched more?

In September 2026, Genesis had more branded searches than Lincoln among car brands worldwide. Genesis was estimated to have 1.8M branded searches compared to Lincoln’s 1M, and held a 0.97% Share of Search versus Lincoln’s 0.53%. These are worldwide searches for English-language branded terms.

Share of Search among car brands worldwide in September 2026Which is more popular in search, Genesis or Lincoln?
Genesis0.97%1.8M searches
vs
Lincoln0.53%1M searches

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Which is more popular in search, Genesis or Lincoln?

Compare automotive marques buyers weigh for new and used cars, utes, and SUVs. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Genesis and Lincoln among car brands worldwide, by month

Share of Search by month for Genesis, Lincoln. The figures are in the table below the chart.

View monthly share of search table
MonthHondaToyotaBMWTeslaVolkswagenMercedes-BenzBYDHyundaiKiaPorscheAudiFordLamborghiniFerrariMazdaGenesisLincoln
Oct 20255.7%5.4%5.4%4.4%4.4%5%3%3.6%2.4%3%2.4%2.4%2.4%2%1.6%0.89%0.59%
Nov 20255.8%5.8%4.7%3.9%4.7%5.3%3.2%3.9%2.1%3.2%2.1%2.6%2.1%1.7%1.7%0.95%0.52%
Dec 20256%5.9%4.9%4%4.9%5.4%2.7%3.3%2.2%3.3%2.2%2.7%2.2%1.8%1.8%0.98%0.53%
Jan 20265.8%6.5%5.3%3.6%4.4%4.9%3.6%3.6%2.4%2.9%2.4%2.4%2%1.6%2%0.88%0.48%
Feb 20266.2%6.1%5%4.1%5%4.6%3.4%3.4%2.7%2.7%2.7%2.2%2.2%1.8%1.8%1%0.55%
Mar 20265.9%5.5%5.5%3.7%4.5%5%3.7%3.7%2.5%3%2.5%2.5%2%1.6%1.6%0.9%0.6%
Apr 20266.1%5.6%4.6%4.6%4.6%5.2%3.8%3.1%2.5%3.1%2.1%2.1%2.1%1.7%1.7%0.92%0.5%
May 20266.2%5.7%4.7%3.8%4.7%5.2%3.8%3.1%2.6%3.1%2.1%2.1%2.1%2.1%1.7%0.93%0.51%
Jun 20266.3%6.2%5.1%4.2%4.2%4.7%3.4%3.4%2.3%2.8%2.3%2.3%2.3%1.9%1.9%1%0.56%
Jul 20266.3%6.2%5.1%4.2%5.1%4.7%3.4%3.4%2.3%2.8%2.3%2.3%1.9%1.5%1.9%1%0.56%
Aug 20266.1%5.9%4.9%4%4.9%4.5%3.3%3.3%2.7%2.7%2.2%2.2%2.2%1.8%1.8%0.98%0.65%
Sep 20265.9%5.9%4.8%4.8%4.8%4.4%3.9%3.2%2.6%2.6%2.2%2.2%2.2%1.8%1.8%0.97%0.53%

How has the Genesis and Lincoln comparison changed over the last 12 months?

  • Genesis was ahead of Lincoln in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Genesis’ estimated Share of Search among car brands worldwide moved from 0.89% to 0.97%, and its estimated monthly branded searches held steady at 1.8M.
  • Across the 12 months ending September 2026, Lincoln’s estimated Share of Search among car brands worldwide moved from 0.59% to 0.53%, and its estimated monthly branded searches moved from 1.2M to 1M.

How did search popularity change for car brands worldwide in September 2026?

  1. In September 2026, Genesis rose from 36th to 35th among car brands worldwide.

  2. In September 2026, Lincoln fell from 47th to 51st among car brands worldwide.

Other head-to-heads among car brands

How each brand is measured

Brandwave collects information about searches that people make online using Genesis’ and Lincoln’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Genesis

1 branded search term

  • genesis

Lincoln

1 branded search term

  • lincoln

How the Brand Demand Index is measured

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