Brandwave

GearWrench vs Kobalt:Which is searched more?

In September 2026, Kobalt had more branded searches than GearWrench among pry bar brands worldwide. Kobalt was estimated to have 90.5K branded searches compared to GearWrench’s 49.5K, and held an 8.1% Share of Search versus GearWrench’s 4.4%. These are worldwide searches for English-language branded terms.

Share of Search among pry bar brands worldwide in September 2026Which is more popular in search, GearWrench or Kobalt?
GearWrench4.4%49.5K searches
vs
Kobalt8.1%90.5K searches

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Which is more popular in search, GearWrench or Kobalt?

Compare the pry bar brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

GearWrench and Kobalt among pry bar brands worldwide, by month

Share of Search by month for Kobalt, GearWrench. The figures are in the table below the chart.

View monthly share of search table
MonthDeWaltCraftsmanKobaltGearWrenchCrescent
Oct 202563.5%23.2%8.5%4.7%0.04%
Nov 202566.4%19.8%8.9%4.9%0.04%
Dec 202563.5%23.2%8.5%4.7%0.06%
Jan 202659.8%26.7%8%5.4%0.03%
Feb 202657.8%31.6%6.4%4.2%0.04%
Mar 202653.3%35.6%7.2%3.9%0.04%
Apr 202657%31.1%7.7%4.2%0.04%
May 202657%31.1%7.7%4.2%0.03%
Jun 202657.8%31.6%6.4%4.2%0.03%
Jul 202653.2%35.6%7.2%3.9%0.05%
Aug 202657%31.1%7.7%4.2%0.06%
Sep 202660.4%27%8.1%4.4%0.05%

How has the GearWrench and Kobalt comparison changed over the last 12 months?

  • Kobalt was ahead of GearWrench in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, GearWrench’s estimated Share of Search among pry bar brands worldwide moved from 4.7% to 4.4%, and its estimated monthly branded searches held steady at 49.5K.
  • Across the 12 months ending September 2026, Kobalt’s estimated Share of Search among pry bar brands worldwide moved from 8.5% to 8.1%, and its estimated monthly branded searches held steady at 90.5K.

How did search popularity change for pry bar brands worldwide in September 2026?

  1. Kobalt’s estimated Share of Search among pry bar brands worldwide has gained ground for 3 months in a row, from 6.4% to 8.1% in September 2026.

Other head-to-heads among pry bar brands

How each brand is measured

Brandwave collects information about searches that people make online using GearWrench’s and Kobalt’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

GearWrench

1 branded search term

  • gearwrench

Kobalt

1 branded search term

  • kobalt

How the Brand Demand Index is measured

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