Brandwave

GCPay vs Ontop:Which is more popular?

In September 2026, Ontop had more branded searches than GCPay among contractor management platforms worldwide. Ontop had about 49,600 branded searches, while GCPay had 9,900. Ontop made up 12.2% of all contractor management platform searches we track, and GCPay accounted for 2.4%. When we asked ChatGPT and Google AI Overviews about contractor management platforms, GCPay appeared in two of the five answers and Ontop in none.

Among contractor management platforms worldwide in September 2026

Who do people search for more?

Ontop, about 5 searches for every 1 for GCPay

Ontop 49.5K searchesGCPay 9.9K searches

Who does AI mention more?

GCPay, mentioned in 2 of 5 answers, Ontop in 0

GCPay in 2 of 5Ontop in 0 of 5

Who does AI recommend more?

GCPay, the only one of the two named

GCPay first in 2Ontop never named

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Top contractor management platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, GCPay was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Ontop did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Deel1st
  2. Worksuite2nd
  3. Remote3rd
  4. GCPay4th
  5. Openforce5th
  6. Ontop–
  7. Worksome–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Deel5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Openforce2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • GCPay2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Remote2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Worksuite2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ontop0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Worksome0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about contractor management platforms

5 answers
  • Asked ChatGPT

    “Which contractor management platform should I use?”

    1. 1Deel
    2. 2GCPay
    3. 3Openforce
  • Asked ChatGPT

    “What are the best contractor management platforms?”

    1. 1Deel
    2. 2Remote
    3. 3GCPay
  • Asked ChatGPT

    “What's the best contractor management platform for independent contractors?”

    1. 1Deel
    2. 2Openforce
  • Searched Google, AI Overview

    “contractor management platform”

    1. 1Worksuite
    2. 2Remote
    3. 3Deel
  • Searched Google, AI Overview

    “independent contractor software”

    1. 1Worksuite
    2. 2Deel

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is GCPay or Ontop more popular in search?

This chart shows how often people search Google for GCPay and Ontop by name. Each line represents a brand's share of searches for all seven contractor management platforms we track, month by month, from English-language searches worldwide.

GCPay and Ontop among contractor management platforms worldwide, by month

Share of searches by month for Ontop, GCPay. The figures are in the table below the chart.

View monthly share of searches table
MonthDeelOntopOpenforceGCPayWorksomeRemoteWorksuite
Oct 202578.7%10.1%5.6%2.5%1.7%0.69%0.73%
Nov 202579.9%10.3%4.6%2.1%1.7%0.71%0.74%
Dec 202578.6%10.1%5.5%2.5%2%0.56%0.73%
Jan 202678.5%10.1%5.5%2.5%2%0.76%0.73%
Feb 202678.9%10.1%5.6%2.5%1.4%0.83%0.73%
Mar 202677.1%12%5.4%2.4%1.6%0.82%0.71%
Apr 202678.9%10.1%5.5%2.5%1.6%0.74%0.6%
May 202684.4%8.7%3.2%1.7%0.95%0.59%0.43%
Jun 202679.5%10.2%4.5%2.5%1.7%1%0.61%
Jul 202678.2%12.3%4.5%2.4%1.1%0.9%0.6%
Aug 202678.4%12.2%4.5%2.4%1.1%0.78%0.6%
Sep 202678%12.2%4.5%2.4%1.3%0.78%0.72%

How has the GCPay and Ontop comparison changed over the last 12 months?

3 findings
  • Ontop was ahead of GCPay in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, GCPay’s share of searches among contractor management platforms worldwide moved from 2.5% to 2.4%, and its estimated monthly branded searches held steady at 9.9K.
  • Across the 12 months ending September 2026, Ontop’s share of searches among contractor management platforms worldwide moved from 10.1% to 12.2%, and its estimated monthly branded searches moved from 40.5K to 49.5K.

How did search popularity change for contractor management platforms worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for Ontop worldwide rose 22.3% over 12 measured months, from 40.5K to 49.5K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using GCPay’s and Ontop’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

GCPay

1 branded search term

  • gcpay

Ontop

2 branded search terms

  • getontop com
  • ontop

How the Brand Demand Index is measured

Other head-to-heads among contractor management platforms

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