Brandwave

Gavel vs Rainbow:Which is searched more?

In September 2026, Rainbow had more branded searches than Gavel among stress Ball brands worldwide. Rainbow was estimated to have 2.7M branded searches compared to Gavel’s 135K, and held a 14.8% Share of Search versus Gavel’s 0.73%. These are worldwide searches for English-language branded terms.

Share of Search among stress Ball brands worldwide in September 2026Which is more popular in search, Gavel or Rainbow?
Gavel0.73%135K searches
vs
Rainbow14.8%2.7M searches

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Which is more popular in search, Gavel or Rainbow?

Compare the stress ball brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Gavel and Rainbow among stress Ball brands worldwide, by month

Share of Search by month for Rainbow, Gavel. The figures are in the table below the chart.

View monthly share of search table
MonthOrangeBearRainbowPurpleCubeGavelGiantDiamond
Oct 202548.9%32.7%14.6%1.4%0.72%0.72%0.88%<0.01%
Nov 202542.1%41.9%12.6%1.8%0.5%0.5%0.62%<0.01%
Dec 202542.4%42.2%12.6%1.2%0.42%0.51%0.62%<0.01%
Jan 202635.1%52%10.5%1%0.42%0.42%0.52%<0.01%
Feb 202657.7%14.1%21%2.5%0.84%2.8%1%<0.01%
Mar 202660.2%12%22%2.6%1.1%1.1%1.1%<0.01%
Apr 202658%14.2%21.2%2.5%1.6%1%1.6%<0.01%
May 202656.5%11.3%25.2%2.9%1.5%1%1.5%<0.01%
Jun 202657.5%11.6%25.6%2.1%1.3%0.69%1.3%<0.01%
Jul 202657.5%11.5%25.7%2.1%1.3%0.69%1.3%<0.01%
Aug 202652%19%23.2%2.2%1.7%0.76%1.1%<0.01%
Sep 202640.7%40.5%14.8%1.5%1.1%0.73%0.73%<0.01%

How has the Gavel and Rainbow comparison changed over the last 12 months?

  • Rainbow was ahead of Gavel in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Gavel’s estimated Share of Search among stress Ball brands worldwide moved from 0.72% to 0.73%, and its estimated monthly branded searches held steady at 135K.
  • Across the 12 months ending September 2026, Rainbow’s estimated Share of Search among stress Ball brands worldwide moved from 14.6% to 14.8%, and its estimated monthly branded searches held steady at 2.7M.

How did search popularity change for stress Ball brands worldwide in September 2026?

  1. In September 2026, Bear overtook Rainbow to rank 2nd among stress Ball brands worldwide, with 40.5% estimated Share of Search.

  2. In September 2026, Rainbow lost estimated Share of Search among stress Ball brands worldwide, from 23.2% to 14.8%.

  3. In September 2026, Gavel rose from 7th to 6th among stress Ball brands worldwide.

Other head-to-heads among stress Ball brands

How each brand is measured

Brandwave collects information about searches that people make online using Gavel’s and Rainbow’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gavel

1 branded search term

  • gavel

Rainbow

1 branded search term

  • rainbow

How the Brand Demand Index is measured

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