Brandwave

Gardena vs Haxnicks:Which is more popular by branded search?

In August 2026, Gardena had more branded searches than Haxnicks among trellis brands worldwide. Gardena was estimated to have 246K branded searches compared to Haxnicks’ 260, and held a 76.5% Share of Search versus Haxnicks’ 0.08%. These are worldwide searches for English-language branded terms.

Share of Search among trellis brands worldwide in August 2026Which is more popular in search, Gardena or Haxnicks?
Gardena76.5%246K searches
vs
Haxnicks0.08%260 searches

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Which is more popular in search, Gardena or Haxnicks?

Compare the trellis brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Gardena and Haxnicks among trellis brands worldwide, by month

Share of Search by month for Gardena, Haxnicks. The figures are in the table below the chart.

View monthly share of search table
MonthGardenaThompson & MorganForest GardenSmart GardenGardmanHaxnicks
Oct 202572.6%17.8%8%1.1%0.44%0.17%
Nov 202575%15%8.2%1.1%0.45%0.18%
Dec 202572.3%17.7%7.9%1.3%0.54%0.17%
Jan 202665.4%24%8.8%1.2%0.48%0.19%
Feb 202663.2%28.4%6.9%0.92%0.38%0.18%
Mar 202664.9%29.1%4.8%0.78%0.28%0.16%
Apr 202669.3%25.4%4.2%0.68%0.3%0.17%
May 202675.9%18.6%4.6%0.61%0.22%0.15%
Jun 202680%13.2%5.9%0.63%0.22%0.1%
Jul 202679.9%13.1%5.9%0.77%0.23%0.08%
Aug 202676.5%15.4%6.9%0.9%0.27%0.08%
Sep 2026——————

How has the Gardena and Haxnicks comparison changed over the last 12 months?

  • Gardena was ahead of Haxnicks in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Gardena’s estimated Share of Search among trellis brands worldwide moved from 72.6% to 76.5%, and its estimated monthly branded searches moved from 165K to 246K.
  • Across the 11 months ending August 2026, Haxnicks’ estimated Share of Search among trellis brands worldwide moved from 0.17% to 0.08%, and its estimated monthly branded searches moved from 390 to 260.

How did search popularity change for trellis brands worldwide in August 2026?

  1. In August 2026, Gardena lost estimated Share of Search among trellis brands worldwide, from 79.9% to 76.5%.

  2. Estimated monthly branded searches for Haxnicks worldwide fell 33.3% over 11 measured months, from 390 to 260 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Gardena’s and Haxnicks’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gardena

1 branded search term

  • gardena

Haxnicks

1 branded search term

  • haxnicks

How the Brand Demand Index is measured

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