FlippingBook vs Issuu:Which is more popular by branded search?
In August 2026, Issuu had more branded searches than FlippingBook among digital flipbook platforms worldwide. Issuu was estimated to have 93.9K branded searches compared to FlippingBook’s 68.4K, and held a 4.4% Share of Search versus FlippingBook’s 3.2%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, FlippingBook or Issuu?
Compare services and tools used to turn documents into interactive digital publications. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Issuu, FlippingBook. The figures are in the table below the chart.
View monthly share of search table
| Month | Publuu | Issuu | FlipHTML5 | FlippingBook | Flipsnack |
|---|---|---|---|---|---|
| Oct 2025 | 83.7% | 6.4% | 3.8% | 3.8% | 2.3% |
| Nov 2025 | 86.7% | 5.4% | 3.2% | 2.8% | 1.9% |
| Dec 2025 | 86.9% | 5.4% | 3.3% | 2.8% | 1.6% |
| Jan 2026 | 87.9% | 4.5% | 3.2% | 2.7% | 1.6% |
| Feb 2026 | 83% | 6.4% | 4.6% | 3.8% | 2.3% |
| Mar 2026 | 78.6% | 10.8% | 4.4% | 3.6% | 2.6% |
| Apr 2026 | 83.6% | 7.7% | 3.8% | 3.1% | 1.9% |
| May 2026 | 85.6% | 5.3% | 3.9% | 3.3% | 1.9% |
| Jun 2026 | 85.5% | 5.3% | 3.9% | 3.3% | 1.9% |
| Jul 2026 | 88.9% | 3.7% | 3.3% | 2.7% | 1.3% |
| Aug 2026 | 86.7% | 4.4% | 4% | 3.2% | 1.6% |
| Sep 2026 | — | — | — | — | — |
How has the FlippingBook and Issuu comparison changed over the last 12 months?
3 findings
- Issuu was ahead of FlippingBook in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, FlippingBook’s estimated Share of Search among digital flipbook platforms worldwide moved from 3.8% to 3.2%, and its estimated monthly branded searches moved from 102K to 68.4K.
- Across the 11 months ending August 2026, Issuu’s estimated Share of Search among digital flipbook platforms worldwide moved from 6.4% to 4.4%, and its estimated monthly branded searches moved from 172K to 93.9K.
How did search popularity change for digital flipbook platforms worldwide in August 2026?
2 changes
In August 2026, Issuu gained estimated Share of Search among digital flipbook platforms worldwide, from 3.7% to 4.4%.
In August 2026, FlippingBook gained estimated Share of Search among digital flipbook platforms worldwide, from 2.7% to 3.2%.
How each brand is measured
Brandwave collects information about searches that people make online using FlippingBook’s and Issuu’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
FlippingBook
6 branded search terms
- flipping book
- flippingbook
- flippingbook app
- flippingbook com
- flippingbook software
- online flippingbook
Issuu
8 branded search terms
- issuu
- issuu app
- issuu com
- issuu flipbook
- issuu online
- issuu platform
- issuu software
- web issuu
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