Festool vs SawStop:Which is searched more?
In September 2026, Festool had more branded searches than SawStop among bench saw brands worldwide. Festool had about 246,000 branded searches, while SawStop had 9,900. Festool made up 20.1% of all bench saw brand searches we track, and SawStop accounted for 0.81%. These are worldwide searches for English-language branded terms.
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Is Festool or SawStop more popular in search?
Compare the bench saw brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Festool, SawStop. The figures are in the table below the chart.
View monthly share of searches table
| Month | DeWalt | Einhell | Festool | Grizzly | Bosch | SawStop | Evolution |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 50.4% | 22.5% | 22.5% | 2.5% | 0.74% | 0.91% | 0.4% |
| Nov 2025 | 55.4% | 20.2% | 20.2% | 2.2% | 0.67% | 0.81% | 0.44% |
| Dec 2025 | 59.5% | 17.8% | 17.8% | 2.9% | 0.72% | 0.87% | 0.39% |
| Jan 2026 | 54.7% | 20% | 20% | 3.3% | 0.66% | 0.98% | 0.44% |
| Feb 2026 | 55.1% | 20.1% | 20.1% | 2.7% | 0.66% | 0.81% | 0.44% |
| Mar 2026 | 50.2% | 22.5% | 22.5% | 3% | 0.6% | 0.74% | 0.49% |
| Apr 2026 | 49.8% | 27.2% | 18.2% | 3% | 0.6% | 0.73% | 0.4% |
| May 2026 | 49.9% | 27.3% | 18.2% | 3% | 0.6% | 0.6% | 0.4% |
| Jun 2026 | 52.8% | 23.6% | 19.3% | 2.6% | 0.64% | 0.64% | 0.35% |
| Jul 2026 | 52.3% | 23.4% | 19.1% | 3.2% | 0.77% | 0.77% | 0.42% |
| Aug 2026 | 57.3% | 20.9% | 17.1% | 2.8% | 0.69% | 0.69% | 0.46% |
| Sep 2026 | 54.9% | 20.1% | 20.1% | 2.7% | 0.81% | 0.81% | 0.66% |
How has the Festool and SawStop comparison changed over the last 12 months?
3 findings
- Festool was ahead of SawStop in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Festool’s share of searches among bench saw brands worldwide moved from 22.5% to 20.1%, and its estimated monthly branded searches moved from 301K to 246K.
- Across the 12 months ending September 2026, SawStop’s share of searches among bench saw brands worldwide moved from 0.91% to 0.81%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
How did search popularity change for bench saw brands worldwide in September 2026?
2 changes
In September 2026, Festool gained share of searches among bench saw brands worldwide, from 17.1% to 20.1%.
Estimated monthly branded searches for SawStop worldwide fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Festool’s and SawStop’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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