Brandwave

Fellow vs Frank Green:Which is searched more?

In September 2026, Frank Green had more branded searches than Fellow among keep cup brands worldwide. Frank Green had about 135,000 branded searches, while Fellow had 6,600. Frank Green made up 42.8% of all keep cup brand searches we track, and Fellow accounted for 2.1%. These are worldwide searches for English-language branded terms.

Share of searches among keep cup brands worldwide in September 2026Is Fellow or Frank Green more popular in search?
Fellow2.1%6.6K searches
vs
Frank Green42.8%135K searches

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Is Fellow or Frank Green more popular in search?

Compare the keep cup brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Fellow and Frank Green among keep cup brands worldwide, by month

Share of searches by month for Frank Green, Fellow. The figures are in the table below the chart.

View monthly share of searches table
MonthFrank GreenChilly'sBodumKeepCupFellowHuskeeStojoAvanti Homewares
Oct 202542.3%34.7%15.5%3.8%1.1%1.1%1.1%0.35%
Nov 202550.1%27.5%15.1%3.7%1.3%0.9%1.1%0.3%
Dec 202549.9%27.5%15%3.7%1.6%0.89%1.1%0.28%
Jan 202639.2%39.2%14.4%3.5%1.3%1%1%0.39%
Feb 202642.2%34.5%15.5%3.8%1.4%1.1%1.1%0.41%
Mar 202641.5%33.9%15.2%4.6%1.7%1.4%1.4%0.39%
Apr 202641.8%34.1%15.3%4.6%1.4%1.1%1.4%0.38%
May 202636.9%37%16.6%5%1.5%1.2%1.5%0.45%
Jun 202638%38.1%14%5.1%1.5%1%1.9%0.4%
Jul 202646.2%31.1%13.9%4.1%1.8%0.99%1.5%0.42%
Aug 202646.5%31.1%14%4.2%1.9%1%1%0.37%
Sep 202642.8%34.9%12.8%4.7%2.1%1.1%1.1%0.41%

How has the Fellow and Frank Green comparison changed over the last 12 months?

3 findings
  • Frank Green was ahead of Fellow in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Fellow’s share of searches among keep cup brands worldwide moved from 1.1% to 2.1%, and its estimated monthly branded searches moved from 4.4K to 6.6K.
  • Across the 12 months ending September 2026, Frank Green’s share of searches among keep cup brands worldwide moved from 42.3% to 42.8%, and its estimated monthly branded searches moved from 165K to 135K.

How did search popularity change for keep cup brands worldwide in September 2026?

2 changes
  1. In September 2026, Frank Green lost share of searches among keep cup brands worldwide, from 46.5% to 42.8%.

  2. Fellow’s share of searches among keep cup brands worldwide has gained ground for 3 months in a row, from 1.5% to 2.1% in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Fellow’s and Frank Green’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fellow

1 branded search term

  • fellow carter

Frank Green

1 branded search term

  • frank green

How the Brand Demand Index is measured

Other head-to-heads among keep cup brands

Creator with pink hair and a pink jacket

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