Brandwave

Fecon vs Kubota:Which is more popular?

In September 2026, Kubota had more branded searches than Fecon among forestry mulcher brands worldwide. Kubota had about 368,000 branded searches, while Fecon had 8,100. Kubota made up 26.5% of all forestry mulcher brand searches we track, and Fecon accounted for 0.58%. When we asked ChatGPT and Google AI Overviews about forestry mulcher brands, Fecon appeared in all five answers and Kubota in one. Fecon was mentioned before Kubota in every answer.

Among forestry mulcher brands worldwide in September 2026

Who do people search for more?

Kubota, about 45 searches for every 1 for Fecon

Kubota 368K searchesFecon 8.1K searches

Who does AI mention more?

Fecon, mentioned in every answer we collected

Fecon in 5 of 5Kubota in 1 of 5

Who does AI recommend more?

Fecon, named ahead of Kubota in every answer

Fecon first in 4Kubota never first

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Top forestry mulcher brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Fecon appeared in all five answers. Kubota was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Fecon was listed before Kubota in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Fecon1st
  2. FAE2nd
  3. Denis Cimaf3rd
  4. Loftness4th
  5. Bobcat5th
  6. Kubota6th
  7. John Deere–
  8. Caterpillar–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Fecon5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • FAE4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Loftness3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Denis Cimaf3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bobcat2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Kubota1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • John Deere0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Caterpillar0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about forestry mulcher brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Fecon or Kubota more popular in search?

This chart shows how often people search Google for Fecon and Kubota by name. Each line represents a brand's share of searches for all eight forestry mulcher brands we track, month by month, from English-language searches worldwide.

Fecon and Kubota among forestry mulcher brands worldwide, by month

Share of searches by month for Kubota, Fecon. The figures are in the table below the chart.

View monthly share of searches table
MonthJohn DeereKubotaBobcatFeconFAELoftnessDenis CimafCaterpillar
Oct 202567.8%30.5%0.82%0.55%0.16%0.13%0.06%0.03%
Nov 202571.8%26.4%0.87%0.47%0.17%0.11%0.06%0.02%
Dec 202571.6%26.3%1.3%0.47%0.14%0.09%0.05%0.02%
Jan 202671.5%26.3%1.3%0.58%0.17%0.09%0.06%0.02%
Feb 202671.9%26.4%0.87%0.47%0.17%0.09%0.06%0.02%
Mar 202667.8%30.5%0.82%0.55%0.16%0.11%0.06%0.03%
Apr 202667.8%30.5%0.82%0.55%0.16%0.09%0.06%0.03%
May 202667.9%30.5%0.82%0.45%0.13%0.09%0.05%0.03%
Jun 202668%30.6%0.67%0.45%0.16%0.09%0.05%0.02%
Jul 202672%26.5%0.71%0.48%0.14%0.09%0.05%0.02%
Aug 202672%26.5%0.71%0.47%0.17%0.12%0.06%0.03%
Sep 202671.9%26.5%0.71%0.58%0.14%0.12%0.05%0.02%

How has the Fecon and Kubota comparison changed over the last 12 months?

3 findings
  • Kubota was ahead of Fecon in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Fecon’s share of searches among forestry mulcher brands worldwide moved from 0.55% to 0.58%, and its estimated monthly branded searches held steady at 8.1K.
  • Across the 12 months ending September 2026, Kubota’s share of searches among forestry mulcher brands worldwide moved from 30.5% to 26.5%, and its estimated monthly branded searches moved from 450K to 368K.

How did search popularity change for forestry mulcher brands worldwide in September 2026?

1 change
  1. Kubota’s share of searches among forestry mulcher brands worldwide has lost ground for 3 months in a row, from 30.6% to 26.5% in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Fecon’s and Kubota’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fecon

1 branded search term

  • fecon

Kubota

1 branded search term

  • kubota

How the Brand Demand Index is measured

Other head-to-heads among forestry mulcher brands

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