Farmacy vs Heimish:Which is searched more?
In September 2026, Heimish had more branded searches than Farmacy among cleansing balm brands worldwide. Heimish had about 9,900 branded searches, while Farmacy had 5,400. Heimish made up 0.73% of all cleansing balm brand searches we track, and Farmacy accounted for 0.4%. These are worldwide searches for English-language branded terms.
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Is Farmacy or Heimish more popular in search?
Compare the cleansing balm brands brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Heimish, Farmacy. The figures are in the table below the chart.
View monthly share of searches table
| Month | Clinique | Elemis | e.l.f. | Banila Co | Beauty of Joseon | Heimish | Farmacy |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 58.6% | 21.4% | 14.3% | 3.4% | 0.58% | 1.1% | 0.58% |
| Nov 2025 | 56.1% | 31% | 9.3% | 2.2% | 0.37% | 0.68% | 0.37% |
| Dec 2025 | 60.8% | 22.4% | 12.2% | 2.9% | 0.49% | 0.74% | 0.49% |
| Jan 2026 | 51.2% | 34.2% | 10.3% | 2.6% | 0.5% | 0.75% | 0.41% |
| Feb 2026 | 62% | 18.5% | 12.4% | 4.7% | 0.75% | 1.1% | 0.5% |
| Mar 2026 | 60.1% | 22% | 12% | 3.7% | 0.59% | 1.1% | 0.48% |
| Apr 2026 | 54.1% | 29.6% | 10.9% | 3.4% | 0.53% | 0.97% | 0.53% |
| May 2026 | 55.9% | 25% | 13.7% | 3.3% | 0.67% | 1% | 0.45% |
| Jun 2026 | 60.4% | 18% | 14.8% | 4.3% | 0.73% | 1.1% | 0.59% |
| Jul 2026 | 46.3% | 37.8% | 11.3% | 2.7% | 0.56% | 0.83% | 0.45% |
| Aug 2026 | 52.5% | 28.7% | 12.9% | 3.7% | 0.63% | 0.94% | 0.52% |
| Sep 2026 | 49.5% | 33.1% | 12.1% | 3.3% | 0.73% | 0.73% | 0.4% |
How has the Farmacy and Heimish comparison changed over the last 12 months?
3 findings
- Heimish was ahead of Farmacy in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Farmacy’s share of searches among cleansing balm brands worldwide moved from 0.58% to 0.4%, and its estimated monthly branded searches moved from 8.1K to 5.4K.
- Across the 12 months ending September 2026, Heimish’s share of searches among cleansing balm brands worldwide moved from 1.1% to 0.73%, and its estimated monthly branded searches moved from 14.8K to 9.9K.
How did search popularity change for cleansing balm brands worldwide in September 2026?
2 changes
In September 2026, Heimish fell from 5th to 6th among cleansing balm brands worldwide.
Estimated monthly branded searches for Farmacy worldwide fell 33.3% over 12 measured months, from 8.1K to 5.4K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Farmacy’s and Heimish’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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