Brandwave

Excalidraw vs FigJam:Which is searched more?

In August 2026, Excalidraw had more branded searches than FigJam among whiteboard software worldwide. Excalidraw was estimated to have 673K branded searches compared to FigJam’s 168K, and held a 31.3% Share of Search versus FigJam’s 7.8%. These are worldwide searches for English-language branded terms.

Share of Search among whiteboard software worldwide in August 2026Which is more popular in search, Excalidraw or FigJam?
Excalidraw31.3%673K searches
vs
FigJam7.8%168K searches

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Which is more popular in search, Excalidraw or FigJam?

Compare the whiteboard software engineering teams rely on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Excalidraw and FigJam among whiteboard software worldwide, by month

Share of Search by month for Excalidraw, FigJam. The figures are in the table below the chart.

View monthly share of search table
MonthExcalidrawFigJam
Oct 202517.9%5.5%
Nov 202520.8%6.4%
Dec 202523.9%7.4%
Jan 202623.8%7.3%
Feb 202624.2%5.1%
Mar 202624.5%5.1%
Apr 202624.8%4.2%
May 202628.3%4.8%
Jun 202627.9%5.7%
Jul 202632.3%5.4%
Aug 202631.3%7.8%
Sep 2026——

How has the Excalidraw and FigJam comparison changed over the last 12 months?

  • Excalidraw was ahead of FigJam in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Excalidraw’s estimated Share of Search among whiteboard software worldwide moved from 17.9% to 31.3%, and its estimated monthly branded searches moved from 550K to 673K.
  • Across the 11 months ending August 2026, FigJam’s estimated Share of Search among whiteboard software worldwide moved from 5.5% to 7.8%, and its estimated monthly branded searches moved from 169K to 168K.

How did search popularity change for whiteboard software worldwide in August 2026?

  1. In August 2026, FigJam gained estimated Share of Search among whiteboard software worldwide, from 5.4% to 7.8%.

  2. In August 2026, Excalidraw lost estimated Share of Search among whiteboard software worldwide, from 32.3% to 31.3%.

How each brand is measured

Brandwave collects information about searches that people make online using Excalidraw’s and FigJam’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Excalidraw

1 branded search term

  • excalidraw

FigJam

5 branded search terms

  • figjam
  • figjam ai
  • figjam app
  • figjam software
  • figjam whiteboard

How the Brand Demand Index is measured

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