Brandwave

Everyday Dose vs MUD\WTR:Which is more popular by branded search?

In August 2026, MUD\WTR had more branded searches than Everyday Dose among mushroom coffee brands worldwide. MUD\WTR was estimated to have 49.5K branded searches compared to Everyday Dose’s 32.1K, and held an 11.1% Share of Search versus Everyday Dose’s 7.2%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among mushroom coffee brands worldwide in August 2026Which is more popular in search, Everyday Dose or MUD\WTR?
Everyday Dose7.2%32.1K searches
vs
MUD\WTR11.1%49.5K searches

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Which is more popular in search, Everyday Dose or MUD\WTR?

Compare functional coffee brands selling mushroom-based and adaptogen coffee blends. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Everyday Dose and MUD\WTR among mushroom coffee brands worldwide, by month

Share of Search by month for MUD\WTR, Everyday Dose. The figures are in the table below the chart.

View monthly share of search table
MonthRYZEMUD\WTRFour SigmaticEveryday DoseLaird SuperfoodClevr Blends
Oct 202560.1%17.9%7.9%8.1%4.9%1.1%
Nov 202564.8%15.8%6.5%7.2%4.9%0.79%
Dec 202568.7%13.7%6.7%6.3%3.8%0.83%
Jan 202670.6%11.5%7.1%5.5%4.6%0.7%
Feb 202673%12%6.8%4.5%3.2%0.49%
Mar 202671%11.6%8%5%3.5%0.87%
Apr 202666.5%13.3%8.8%5.8%4.8%0.81%
May 202668.7%13.7%6.9%5.6%4.5%0.69%
Jun 202663.6%12.7%11.6%6.9%4.2%1%
Jul 202667.5%11%8.7%8%4%0.7%
Aug 202668.1%11.1%7.7%7.2%4.9%0.84%
Sep 2026——————

How has the Everyday Dose and MUD\WTR comparison changed over the last 12 months?

  • MUD\WTR was ahead of Everyday Dose in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Everyday Dose’s estimated Share of Search among mushroom coffee brands worldwide moved from 8.1% to 7.2%, and its estimated monthly branded searches moved from 33.7K to 32.1K.
  • Across the 11 months ending August 2026, MUD\WTR’s estimated Share of Search among mushroom coffee brands worldwide moved from 17.9% to 11.1%, and its estimated monthly branded searches moved from 74K to 49.5K.

How did search popularity change for mushroom coffee brands worldwide in August 2026?

  1. In August 2026, Everyday Dose lost estimated Share of Search among mushroom coffee brands worldwide, from 8% to 7.2%.

  2. Estimated monthly branded searches for MUD\WTR worldwide fell 33.1% over 11 measured months, from 74K to 49.5K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Everyday Dose’s and MUD\WTR’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Everyday Dose

2 branded search terms

  • everyday dose coffee
  • everyday dose mushroom coffee

MUD\WTR

2 branded search terms

  • mud wtr
  • mud/wtr

How the Brand Demand Index is measured

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