Brandwave

Everlywell vs Function Health:Which is more popular?

In October 2026, Function Health had more branded searches than Everlywell among online blood testing services worldwide. Function Health had about 201,000 branded searches, while Everlywell had 49,500. Function Health made up 55% of all online blood testing service searches we track, and Everlywell accounted for 13.6%. When we asked ChatGPT and Google AI Overviews about online blood testing services, Function Health appeared in two of the five answers and Everlywell in one. Function Health was mentioned before Everlywell in two out of three answers that named either.

Among online blood testing services worldwide in October 2026

Who do people search for more?

Function Health, about 4 searches for every 1 for Everlywell

Function Health 201K searchesEverlywell 49.5K searches

Who does AI mention more?

Function Health, mentioned in 2 of 5 answers, Everlywell in 1

Function Health in 2 of 5Everlywell in 1 of 5

Who does AI recommend more?

Function Health, named ahead of Everlywell in 2 of 3 answers

Function Health first in 2Everlywell first in 1

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Top online blood testing services in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Function Health was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Everlywell was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Function Health was listed before Everlywell in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Labcorp1st
  2. Function Health2nd
  3. SiPhox Health2nd
  4. Quest Diagnostics4th
  5. Ulta Lab Tests4th
  6. Superpower6th
  7. Everlywell7th
  8. LetsGetChecked8th
  9. Medichecks–
  10. Marek Health–
  11. +2 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Labcorp4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Function Health2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Quest Diagnostics2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Everlywell1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • LetsGetChecked1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ulta Lab Tests1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SiPhox Health1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Superpower1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Medichecks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Marek Health0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+2 more

See every answer about online blood testing services

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.

Is Everlywell or Function Health more popular in search?

This chart shows how often people search Google for Everlywell and Function Health by name. Each line represents a brand's share of searches for all 12 online blood testing services we track, month by month, from English-language searches worldwide.

Everlywell and Function Health among online blood testing services worldwide, by month

Share of searches by month for Function Health, Everlywell. The figures are in the table below the chart.

View monthly share of searches table
MonthFunction HealthEverlywellMedichecksLabcorpMarek HealthQuest DiagnosticsLetsGetCheckedThrivaUlta Lab TestsSiPhox HealthInsideTrackerSuperpower
Nov 202553.1%10.7%10.7%7.2%3.9%2.1%2.6%3.9%1.4%0.5%2.6%1.2%
Dec 202552.8%10.6%8.7%10.6%3.9%2.1%2.1%3.2%1.7%0.5%2.6%1.2%
Jan 202646.7%9.4%11.5%14.1%3.4%2.3%2.3%4.2%2.3%0.67%1.9%1.3%
Feb 202654.2%8.9%10.9%7.3%4%2.2%2.2%4%2.7%0.65%1.8%1.2%
Mar 202656.2%9.2%9.2%7.6%3.4%2.3%1.8%4.1%2.3%0.82%1.8%1.2%
Apr 202651.6%10.4%10.4%8.5%3.8%2.5%2.1%3.8%2.5%0.92%2.1%1.4%
May 202654%8.9%10.9%7.3%4%2.7%2.2%4%2.2%0.78%1.8%1.5%
Jun 202654.2%8.9%10.9%6%4%2.7%2.2%4%2.7%0.97%1.8%1.8%
Jul 202654.8%9%11.1%6.1%4%2.7%2.2%3.3%2.7%0.79%1.5%1.8%
Aug 202652%8.6%10.5%10.5%3.8%3.1%2.1%3.1%2.1%1.1%1.4%1.7%
Sep 202649.4%12.1%12.1%6.6%3.6%3%3%3%2.4%1.6%1.6%1.6%
Oct 202655%13.6%9.1%6.1%2.7%2.7%2.2%2.2%2.2%1.8%1.2%1.2%

How has branded search for Everlywell and Function Health changed worldwide over the last 12 months?

3 findings

How did search popularity change for online blood testing services worldwide in October 2026?

2 changes
  1. In October 2026, Function Health gained share of searches among online blood testing services worldwide, from 49.4% to 55%.

  2. In October 2026, Everlywell gained share of searches among online blood testing services worldwide, from 12.1% to 13.6%.

How are Everlywell’s and Function Health’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Everlywell’s and Function Health’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Everlywell

1 branded search term

  • everlywell

Function Health

1 branded search term

  • function health

How the Brand Demand Index is measured

Other head-to-heads among online blood testing services

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