Etsy vs Poster Store:Which is more popular by branded search?
In August 2026, Etsy had more branded searches than Poster Store among wall art brands worldwide. Etsy was estimated to have 20.4M branded searches compared to Poster Store’s 74K, and held a 99.1% Share of Search versus Poster Store’s 0.36%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Etsy or Poster Store?
Compare the wall art brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Etsy, Poster Store. The figures are in the table below the chart.
View monthly share of search table
| Month | Etsy | Poster Store | Society6 | Desenio | King & McGaw | Juniqe |
|---|---|---|---|---|---|---|
| Oct 2025 | 99% | 0.44% | 0.36% | 0.11% | 0.07% | <0.01% |
| Nov 2025 | 99% | 0.44% | 0.36% | 0.11% | 0.06% | <0.01% |
| Dec 2025 | 99.2% | 0.29% | 0.36% | 0.07% | 0.06% | <0.01% |
| Jan 2026 | 98.9% | 0.44% | 0.44% | 0.11% | 0.07% | <0.01% |
| Feb 2026 | 99% | 0.44% | 0.36% | 0.13% | 0.09% | <0.01% |
| Mar 2026 | 99.1% | 0.36% | 0.36% | 0.13% | 0.07% | <0.01% |
| Apr 2026 | 99.1% | 0.36% | 0.36% | 0.11% | 0.07% | <0.01% |
| May 2026 | 99.3% | 0.29% | 0.29% | 0.07% | 0.05% | <0.01% |
| Jun 2026 | 99.2% | 0.3% | 0.36% | 0.09% | 0.06% | <0.01% |
| Jul 2026 | 99.1% | 0.36% | 0.36% | 0.11% | 0.06% | <0.01% |
| Aug 2026 | 99.1% | 0.36% | 0.36% | 0.11% | 0.06% | <0.01% |
| Sep 2026 | — | — | — | — | — | — |
How has the Etsy and Poster Store comparison changed over the last 12 months?
3 findings
- Etsy was ahead of Poster Store in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Etsy’s estimated Share of Search among wall art brands worldwide moved from 99% to 99.1%, and its estimated monthly branded searches held steady at 20.4M.
- Across the 11 months ending August 2026, Poster Store’s estimated Share of Search among wall art brands worldwide moved from 0.44% to 0.36%, and its estimated monthly branded searches moved from 90.5K to 74K.
How did search popularity change for wall art brands worldwide in August 2026?
1 change
Estimated monthly branded searches for Poster Store worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Etsy’s and Poster Store’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Etsy
1 branded search term
- etsy
Poster Store
1 branded search term
- poster store

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.