Brandwave

Etsy vs Poster Store:Which is more popular by branded search?

In August 2026, Etsy had more branded searches than Poster Store among wall art brands worldwide. Etsy was estimated to have 20.4M branded searches compared to Poster Store’s 74K, and held a 99.1% Share of Search versus Poster Store’s 0.36%. These are worldwide searches for English-language branded terms.

Share of Search among wall art brands worldwide in August 2026Which is more popular in search, Etsy or Poster Store?
Etsy99.1%20.4M searches
vs
Poster Store0.36%74K searches

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Which is more popular in search, Etsy or Poster Store?

Compare the wall art brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Etsy and Poster Store among wall art brands worldwide, by month

Share of Search by month for Etsy, Poster Store. The figures are in the table below the chart.

View monthly share of search table
MonthEtsyPoster StoreSociety6DesenioKing & McGawJuniqe
Oct 202599%0.44%0.36%0.11%0.07%<0.01%
Nov 202599%0.44%0.36%0.11%0.06%<0.01%
Dec 202599.2%0.29%0.36%0.07%0.06%<0.01%
Jan 202698.9%0.44%0.44%0.11%0.07%<0.01%
Feb 202699%0.44%0.36%0.13%0.09%<0.01%
Mar 202699.1%0.36%0.36%0.13%0.07%<0.01%
Apr 202699.1%0.36%0.36%0.11%0.07%<0.01%
May 202699.3%0.29%0.29%0.07%0.05%<0.01%
Jun 202699.2%0.3%0.36%0.09%0.06%<0.01%
Jul 202699.1%0.36%0.36%0.11%0.06%<0.01%
Aug 202699.1%0.36%0.36%0.11%0.06%<0.01%
Sep 2026——————

How has the Etsy and Poster Store comparison changed over the last 12 months?

  • Etsy was ahead of Poster Store in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Etsy’s estimated Share of Search among wall art brands worldwide moved from 99% to 99.1%, and its estimated monthly branded searches held steady at 20.4M.
  • Across the 11 months ending August 2026, Poster Store’s estimated Share of Search among wall art brands worldwide moved from 0.44% to 0.36%, and its estimated monthly branded searches moved from 90.5K to 74K.

How did search popularity change for wall art brands worldwide in August 2026?

  1. Estimated monthly branded searches for Poster Store worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Etsy’s and Poster Store’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Etsy

1 branded search term

  • etsy

Poster Store

1 branded search term

  • poster store

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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