Ericsson vs Netcracker:Which is more popular by branded search?
In August 2026, Ericsson had more branded searches than Netcracker among telecom software worldwide. Ericsson was estimated to have 165K branded searches compared to Netcracker’s 9.9K, and held a 3.2% Share of Search versus Netcracker’s 0.19%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Ericsson or Netcracker?
Compare the telecom software drivers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Ericsson, Netcracker. The figures are in the table below the chart.
View monthly share of search table
| Month | Huawei | Nokia | CSG | Ericsson | Netcracker | Amdocs |
|---|---|---|---|---|---|---|
| Oct 2025 | 62.9% | 28.1% | 5.7% | 3.1% | 0.23% | <0.01% |
| Nov 2025 | 64.5% | 28.8% | 3.9% | 2.6% | 0.23% | <0.01% |
| Dec 2025 | 64.1% | 28.7% | 3.8% | 3.2% | 0.23% | <0.01% |
| Jan 2026 | 60.2% | 27% | 8.1% | 4.4% | 0.27% | <0.01% |
| Feb 2026 | 59.7% | 26.6% | 9.8% | 3.6% | 0.32% | <0.01% |
| Mar 2026 | 64% | 28.7% | 3.8% | 3.2% | 0.28% | <0.01% |
| Apr 2026 | 67.7% | 24.7% | 4.1% | 3.3% | 0.24% | <0.01% |
| May 2026 | 64.5% | 28.9% | 3.2% | 3.2% | 0.23% | <0.01% |
| Jun 2026 | 63.2% | 28.1% | 3.8% | 4.6% | 0.28% | <0.01% |
| Jul 2026 | 60.2% | 33% | 3% | 3.6% | 0.27% | <0.01% |
| Aug 2026 | 64.5% | 28.9% | 3.2% | 3.2% | 0.19% | <0.01% |
| Sep 2026 | — | — | — | — | — | — |
How has the Ericsson and Netcracker comparison changed over the last 12 months?
3 findings
- Ericsson was ahead of Netcracker in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Ericsson’s estimated Share of Search among telecom software worldwide moved from 3.1% to 3.2%, and its estimated monthly branded searches moved from 201K to 165K.
- Across the 11 months ending August 2026, Netcracker’s estimated Share of Search among telecom software worldwide moved from 0.23% to 0.19%, and its estimated monthly branded searches moved from 14.8K to 9.9K.
How did search popularity change for telecom software worldwide in August 2026?
2 changes
In August 2026, Ericsson fell from 3rd to 4th among telecom software worldwide.
Estimated monthly branded searches for Netcracker worldwide fell 33.1% over 11 measured months, from 14.8K to 9.9K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Ericsson’s and Netcracker’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Ericsson
1 branded search term
- ericsson
Netcracker
1 branded search term
- net cracker
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.