East Imperial vs Fentimans:Which is searched more?

In August 2026, East Imperial had more branded searches than Fentimans among tonic water worldwide. East Imperial was estimated to have 2.4K branded searches compared to Fentimans’ 20, and held a 0.34% Share of Search versus Fentimans’ <0.01%. These are worldwide searches for English-language branded terms.

Share of Search among tonic water worldwide in August 2026Which is more popular in search, East Imperial or Fentimans?

Follow East Imperial vs Fentimans and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, East Imperial or Fentimans?

Compare the tonic water people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

East Imperial and Fentimans among tonic water worldwide, by month

Month	East Imperial	Fentimans
Oct 2025	0.43%	<0.01%
Nov 2025	0.44%	<0.01%
Dec 2025	0.31%	<0.01%
Jan 2026	0.42%	<0.01%
Feb 2026	0.53%	<0.01%
Mar 2026	0.44%	<0.01%
Apr 2026	0.41%	<0.01%
May 2026	0.36%	<0.01%
Jun 2026	0.29%	<0.01%
Jul 2026	0.35%	<0.01%
Aug 2026	0.34%	<0.01%
Sep 2026	—	—

How has the East Imperial and Fentimans comparison changed over the last 12 months?

3 findings

East Imperial was ahead of Fentimans in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, East Imperial’s estimated Share of Search among tonic water worldwide moved from 0.43% to 0.34%, and its estimated monthly branded searches held steady at 2.4K.
Across the 11 months ending August 2026, Fentimans’ estimated Share of Search among tonic water worldwide held steady at <0.01%, and its estimated monthly branded searches held steady at 20.

How did search popularity change for tonic water worldwide in August 2026?

0 changes

Neither East Imperial nor Fentimans moved beyond provider rounding among tonic water in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using East Imperial’s and Fentimans’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.