Brandwave

Dum-Dums vs Zollipops:Which is more popular?

In September 2026, Dum-Dums had more branded searches than Zollipops among lollipop brands worldwide. Dum-Dums had about 27,100 branded searches, while Zollipops had 14,800. Dum-Dums made up 4.8% of all lollipop brand searches we track, and Zollipops accounted for 2.6%. When we asked ChatGPT and Google AI Overviews about lollipop brands, Dum-Dums appeared in three of the five answers and Zollipops in two. Dum-Dums was mentioned before Zollipops in every answer that named either.

Among lollipop brands worldwide in September 2026

Who do people search for more?

Dum-Dums, about 83% more searches than Zollipops

Dum-Dums 27.1K searchesZollipops 14.8K searches

Who does AI mention more?

Dum-Dums, mentioned in 3 of 5 answers, Zollipops in 2

Dum-Dums in 3 of 5Zollipops in 2 of 5

Who does AI recommend more?

Dum-Dums, named ahead of Zollipops in 3 of 3 answers

Dum-Dums first in 3Zollipops never first

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Top lollipop brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Dum-Dums was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Zollipops was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Dum-Dums was listed before Zollipops in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Chupa Chups1st
  2. Dum-Dums1st
  3. Tootsie Pops3rd
  4. Charms Blow Pops4th
  5. YumEarth5th
  6. Ring Pop6th
  7. Push Pop7th
  8. Zollipops7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Charms Blow Pops4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Tootsie Pops4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Chupa Chups3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ring Pop3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Dum-Dums3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • YumEarth3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Zollipops2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Push Pop1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about lollipop brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 26, 2026.

Is Dum-Dums or Zollipops more popular in search?

This chart shows how often people search Google for Dum-Dums and Zollipops by name. Each line represents a brand's share of searches for all eight lollipop brands we track, month by month, from English-language searches worldwide.

Dum-Dums and Zollipops among lollipop brands worldwide, by month

Share of searches by month for Dum-Dums, Zollipops. The figures are in the table below the chart.

View monthly share of searches table
MonthChupa ChupsPush PopRing PopCharms Blow PopsTootsie PopsDum-DumsZollipopsYumEarth
Oct 202552.4%10.5%12.9%8.6%7%5.8%2.1%0.63%
Nov 202556.1%11.3%13.8%6.2%6.2%4.1%1.8%0.44%
Dec 202554.8%13.5%13.5%4.9%6%4%2.2%0.98%
Jan 202651.4%15.4%15.4%5.7%4.6%3.8%2.5%1.1%
Feb 202652.3%12.9%15.7%7%4.7%3.9%2.1%1.4%
Mar 202656.5%13.9%11.4%6.2%5.1%3.4%2.8%0.83%
Apr 202654.9%13.5%13.5%6%4.9%4.1%2.2%0.8%
May 202653.1%16%13%5.8%4.8%3.9%2.6%0.78%
Jun 202655.4%13.6%13.6%6.1%5%3.3%2.2%0.66%
Jul 202655.8%13.7%13.7%5%5%3.4%2.7%0.67%
Aug 202654.1%13.3%13.3%5.9%5.9%4%2.7%0.79%
Sep 202653.7%13.2%13.2%5.9%5.9%4.8%2.6%0.64%

How has the Dum-Dums and Zollipops comparison changed over the last 12 months?

3 findings
  • Dum-Dums was ahead of Zollipops in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Dum-Dums’ share of searches among lollipop brands worldwide moved from 5.8% to 4.8%, and its estimated monthly branded searches moved from 40.5K to 27.1K.
  • Across the 12 months ending September 2026, Zollipops’ share of searches among lollipop brands worldwide moved from 2.1% to 2.6%, and its estimated monthly branded searches held steady at 14.8K.

How did search popularity change for lollipop brands worldwide in September 2026?

1 change
  1. In September 2026, Dum-Dums gained share of searches among lollipop brands worldwide, from 4% to 4.8%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Dum-Dums’ and Zollipops’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dum-Dums

1 branded search term

  • dum dums

Zollipops

1 branded search term

  • zollipops

How the Brand Demand Index is measured

Other head-to-heads among lollipop brands

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