Brandwave

Drizly vs Minibar:Which is more popular by branded search?

In August 2026, Minibar had more branded searches than Drizly among alcohol delivery platforms worldwide. Minibar was estimated to have 1K branded searches compared to Drizly’s 140, and held a 1.5% Share of Search versus Drizly’s 0.21%. These are worldwide searches for English-language branded terms.

Share of Search among alcohol delivery platforms worldwide in August 2026Which is more popular in search, Drizly or Minibar?
Drizly0.21%140 searches
vs
Minibar1.5%1K searches

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Which is more popular in search, Drizly or Minibar?

Compare the alcohol delivery platforms shoppers use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Drizly and Minibar among alcohol delivery platforms worldwide, by month

Share of Search by month for Minibar, Drizly. The figures are in the table below the chart.

View monthly share of search table
MonthNaked WinesVivinoSauceyMinibarDrizlyFlaviar
Oct 202591.9%2.9%2.4%2.4%0.32%0.01%
Nov 202593.6%3.1%1.6%1.6%0.09%<0.01%
Dec 202591.1%3.6%2%3%0.27%<0.01%
Jan 202689%4.3%3.5%2.8%0.38%0.03%
Feb 202689.9%4.3%3.6%1.9%0.25%0.01%
Mar 202690.2%4.3%3.6%1.5%0.39%0.01%
Apr 202687.9%5.1%4.3%2.3%0.37%0.02%
May 202691.1%4.4%2.9%1.3%0.32%0.02%
Jun 202691.4%4.4%2.4%1.5%0.32%0.02%
Jul 202691%4.4%2.9%1.5%0.26%0.02%
Aug 202691.5%4.4%2.4%1.5%0.21%0.02%
Sep 2026——————

How has the Drizly and Minibar comparison changed over the last 12 months?

  • Minibar was ahead of Drizly in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Drizly’s estimated Share of Search among alcohol delivery platforms worldwide moved from 0.32% to 0.21%, and its estimated monthly branded searches moved from 320 to 140.
  • Across the 11 months ending August 2026, Minibar’s estimated Share of Search among alcohol delivery platforms worldwide moved from 2.4% to 1.5%, and its estimated monthly branded searches moved from 2.4K to 1K.

How did search popularity change for alcohol delivery platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Minibar worldwide fell 58.3% over 11 measured months, from 2.4K to 1K in August 2026.

  2. Estimated monthly branded searches for Drizly worldwide fell 56.3% over 11 measured months, from 320 to 140 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Drizly’s and Minibar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Drizly

1 branded search term

  • drizly alcohol

Minibar

1 branded search term

  • minibar delivery

How the Brand Demand Index is measured

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