Brandwave

Driven vs MINI:Which is searched more?

In September 2026, MINI had more branded searches than Driven among roller Conveyor brands worldwide. MINI was estimated to have 1.2M branded searches compared to Driven’s 135K, and held an 88.9% Share of Search versus Driven’s 9.8%. These are worldwide searches for English-language branded terms.

Share of Search among roller Conveyor brands worldwide in September 2026Which is more popular in search, Driven or MINI?
Driven9.8%135K searches
vs
MINI88.9%1.2M searches

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Which is more popular in search, Driven or MINI?

Compare the roller conveyor brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Driven and MINI among roller Conveyor brands worldwide, by month

Share of Search by month for MINI, Driven. The figures are in the table below the chart.

View monthly share of search table
MonthMINIDrivenUlineBox
Oct 202590.6%8.2%1.1%0.14%
Nov 202592.1%6.8%0.91%0.12%
Dec 202592.1%6.8%0.91%0.12%
Jan 202692.1%6.8%0.91%0.14%
Feb 202692.1%6.8%0.91%0.14%
Mar 202690.6%8.2%1.1%0.18%
Apr 202691.9%6.8%1.1%0.14%
May 202691.9%6.8%1.1%0.14%
Jun 202691.9%6.8%1.1%0.14%
Jul 202693.1%5.6%1.1%0.14%
Aug 202691.9%6.8%1.1%0.14%
Sep 202688.9%9.8%1.1%0.14%

How has the Driven and MINI comparison changed over the last 12 months?

  • MINI was ahead of Driven in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Driven’s estimated Share of Search among roller Conveyor brands worldwide moved from 8.2% to 9.8%, and its estimated monthly branded searches moved from 110K to 135K.
  • Across the 12 months ending September 2026, MINI’s estimated Share of Search among roller Conveyor brands worldwide moved from 90.6% to 88.9%, and its estimated monthly branded searches held steady at 1.2M.

How did search popularity change for roller Conveyor brands worldwide in September 2026?

  1. In September 2026, Driven gained estimated Share of Search among roller Conveyor brands worldwide, from 6.8% to 9.8%.

  2. In September 2026, MINI lost estimated Share of Search among roller Conveyor brands worldwide, from 91.9% to 88.9%.

How each brand is measured

Brandwave collects information about searches that people make online using Driven’s and MINI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Driven

1 branded search term

  • driven

MINI

1 branded search term

  • mini

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.