DPD vs UPS:Which is searched more?
In September 2026, UPS had more branded searches than DPD among parcel collection brands worldwide. UPS was estimated to have 9.1M branded searches compared to DPD’s 4.4K, and held a 50% Share of Search versus DPD’s 0.02%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, DPD or UPS?
Compare the parcel collection brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for UPS, DPD. The figures are in the table below the chart.
View monthly share of search table
| Month | DHL | UPS | DPD |
|---|---|---|---|
| Oct 2025 | 50% | 50% | 0.02% |
| Nov 2025 | 50% | 50% | 0.02% |
| Dec 2025 | 55% | 44.9% | 0.02% |
| Jan 2026 | 50% | 50% | 0.02% |
| Feb 2026 | 50% | 50% | 0.02% |
| Mar 2026 | 54.8% | 45.1% | 0.03% |
| Apr 2026 | 50% | 50% | 0.04% |
| May 2026 | 50% | 50% | 0.03% |
| Jun 2026 | 50% | 50% | 0.02% |
| Jul 2026 | 50% | 50% | 0.02% |
| Aug 2026 | 50% | 50% | 0.02% |
| Sep 2026 | 50% | 50% | 0.02% |
How has the DPD and UPS comparison changed over the last 12 months?
3 findings
- UPS was ahead of DPD in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, DPD’s estimated Share of Search among parcel collection brands worldwide held steady at 0.02%, and its estimated monthly branded searches held steady at 4.4K.
- Across the 12 months ending September 2026, UPS’s estimated Share of Search among parcel collection brands worldwide held steady at 50%, and its estimated monthly branded searches moved from 11.1M to 9.1M.
How did search popularity change for parcel collection brands worldwide in September 2026?
1 change
Estimated monthly branded searches for UPS worldwide fell 17.7% over 12 measured months, from 11.1M to 9.1M in September 2026.
Other head-to-heads among parcel collection brands
How each brand is measured
Brandwave collects information about searches that people make online using DPD’s and UPS’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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