DoorDash vs UpMenu:Which is more popular?
In September 2026, DoorDash had more branded searches than UpMenu among restaurant ordering platforms worldwide. DoorDash had about 7.5 million branded searches, while UpMenu had 1,900. DoorDash made up 99.1% of all restaurant ordering platform searches we track, and UpMenu accounted for 0.03%. When we asked ChatGPT and Google AI Overviews about restaurant ordering platforms, DoorDash appeared in four of the five answers and UpMenu in one. DoorDash was mentioned before UpMenu in three out of four answers that named either.
Who do people search for more?
DoorDash, about 3939 searches for every 1 for UpMenu
Who does AI mention more?
DoorDash, mentioned in 4 of 5 answers, UpMenu in 1
Who does AI recommend more?
DoorDash, named ahead of UpMenu in 3 of 4 answers
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Top restaurant ordering platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, DoorDash was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. UpMenu was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. DoorDash was listed before UpMenu in three out of four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- DoorDash4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Square4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Toast3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
ChowNow3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Olo3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
GloriaFood2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
UpMenu1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
MenuDrive0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about restaurant ordering platforms
5 answers
Asked ChatGPT
“Which restaurant ordering platform should I go to?”
Asked ChatGPT
“What are the best restaurant ordering platforms?”
Asked ChatGPT
“What's the best restaurant ordering platform for online orders?”
Searched Google, AI Overview
“online ordering software”
Searched Google, AI Overview
“restaurant order system”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is DoorDash or UpMenu more popular in search?
This chart shows how often people search Google for DoorDash and UpMenu by name. Each line represents a brand's share of searches for all eight restaurant ordering platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for DoorDash, UpMenu. The figures are in the table below the chart.
View monthly share of searches table
| Month | DoorDash | Toast | ChowNow | GloriaFood | UpMenu | MenuDrive | Olo | Square |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 98.9% | 0.66% | 0.29% | 0.13% | 0.05% | <0.01% | <0.01% | <0.01% |
| Nov 2025 | 99% | 0.55% | 0.24% | 0.13% | 0.05% | <0.01% | <0.01% | <0.01% |
| Dec 2025 | 99.2% | 0.45% | 0.2% | 0.11% | 0.03% | <0.01% | <0.01% | <0.01% |
| Jan 2026 | 99% | 0.54% | 0.24% | 0.13% | 0.04% | <0.01% | <0.01% | <0.01% |
| Feb 2026 | 98.9% | 0.64% | 0.24% | 0.2% | 0.04% | <0.01% | <0.01% | <0.01% |
| Mar 2026 | 99% | 0.55% | 0.24% | 0.16% | 0.03% | <0.01% | <0.01% | <0.01% |
| Apr 2026 | 98.9% | 0.66% | 0.24% | 0.16% | 0.04% | <0.01% | <0.01% | <0.01% |
| May 2026 | 98.9% | 0.66% | 0.24% | 0.16% | 0.03% | <0.01% | <0.01% | <0.01% |
| Jun 2026 | 98.9% | 0.65% | 0.24% | 0.13% | 0.03% | <0.01% | <0.01% | <0.01% |
| Jul 2026 | 99.1% | 0.57% | 0.2% | 0.11% | 0.03% | <0.01% | <0.01% | <0.01% |
| Aug 2026 | 99.1% | 0.55% | 0.2% | 0.09% | 0.03% | <0.01% | <0.01% | <0.01% |
| Sep 2026 | 99.1% | 0.55% | 0.2% | 0.09% | 0.03% | <0.01% | <0.01% | <0.01% |
How has the DoorDash and UpMenu comparison changed over the last 12 months?
3 findings
- DoorDash was ahead of UpMenu in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, DoorDash’s share of searches among restaurant ordering platforms worldwide moved from 98.9% to 99.1%, and its estimated monthly branded searches held steady at 7.5M.
- Across the 12 months ending September 2026, UpMenu’s share of searches among restaurant ordering platforms worldwide moved from 0.05% to 0.03%, and its estimated monthly branded searches moved from 3.6K to 1.9K.
How did search popularity change for restaurant ordering platforms worldwide in September 2026?
1 change
Estimated monthly branded searches for UpMenu worldwide fell 47.2% over 12 measured months, from 3.6K to 1.9K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using DoorDash’s and UpMenu’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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