Brandwave

Dmarcly vs Red Sift:Which is more popular?

In September 2026, Red Sift had more branded searches than Dmarcly among DMARC monitoring tools worldwide. Red Sift had about 2,990 branded searches, while Dmarcly had 590. Red Sift made up 12% of all DMARC monitoring tool searches we track, and Dmarcly accounted for 2.4%. When we asked ChatGPT and Google AI Overviews about DMARC monitoring tools, Red Sift appeared in one of the four answers and Dmarcly in none.

Among DMARC monitoring tools worldwide in September 2026

Who do people search for more?

Red Sift, about 5 searches for every 1 for Dmarcly

Red Sift 3K searchesDmarcly 590 searches

Who does AI mention more?

Red Sift, mentioned in 1 of 4 answers, Dmarcly in 0

Red Sift in 1 of 4Dmarcly in 0 of 4

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Top DMARC monitoring tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Red Sift was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Dmarcly did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. dmarcian1st
  2. EasyDMARC2nd
  3. Postmark3rd
  4. PowerDMARC4th
  5. Valimail5th
  6. Red Sift6th
  7. Dmarcly–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • dmarcian4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • EasyDMARC4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • PowerDMARC4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Valimail3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Postmark3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Red Sift1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Dmarcly0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about DMARC monitoring tools

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is Dmarcly or Red Sift more popular in search?

This chart shows how often people search Google for Dmarcly and Red Sift by name. Each line represents a brand's share of searches for all seven DMARC monitoring tools we track, month by month, from English-language searches worldwide.

Dmarcly and Red Sift among DMARC monitoring tools worldwide, by month

Share of searches by month for Red Sift, Dmarcly. The figures are in the table below the chart.

View monthly share of searches table
MonthdmarcianEasyDMARCValimailRed SiftPowerDMARCPostmarkDmarcly
Oct 202525.9%31.6%14.1%9.6%11.5%4.2%3.2%
Nov 202523.7%29%15.8%10.3%12.9%4.7%3.6%
Dec 202524.8%30.5%16.6%9%10.9%4.9%3.3%
Jan 202627.4%27.4%14.9%9.7%12.2%5.4%3%
Feb 202627.3%27.3%14.8%10.1%12.1%5.4%3%
Mar 202625.2%30.9%13.7%10.9%11.2%5.4%2.7%
Apr 202625%30.6%13.6%10.8%11.1%6.2%2.7%
May 202629%29%12.9%10.3%10.4%5.7%2.6%
Jun 202624.7%30.3%13.5%11.2%10.9%6.7%2.7%
Jul 202626.7%26.7%14.5%11.6%11.7%6.4%2.4%
Aug 202627.2%27.2%14.8%11.9%9.9%6.6%2.4%
Sep 202626.5%26.5%14.5%12%11.7%6.4%2.4%

How has the Dmarcly and Red Sift comparison changed over the last 12 months?

3 findings
  • Red Sift was ahead of Dmarcly in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Dmarcly’s share of searches among DMARC monitoring tools worldwide moved from 3.2% to 2.4%, and its estimated monthly branded searches moved from 1K to 590.
  • Across the 12 months ending September 2026, Red Sift’s share of searches among DMARC monitoring tools worldwide moved from 9.6% to 12%, and its estimated monthly branded searches held steady at 3K.

How did search popularity change for DMARC monitoring tools worldwide in September 2026?

2 changes
  1. Red Sift’s share of searches among DMARC monitoring tools worldwide has gained ground for 3 months in a row, from 11.2% to 12% in September 2026.

  2. Estimated monthly branded searches for Dmarcly worldwide fell 41% over 12 measured months, from 1K to 590 in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Dmarcly’s and Red Sift’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dmarcly

1 branded search term

  • dmarcly

Red Sift

2 branded search terms

  • ondmarc
  • red sift

How the Brand Demand Index is measured

Other head-to-heads among DMARC monitoring tools

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