Digital Brand Architects vs Obviously:Which is more popular by branded search?

Name: Digital Brand Architects vs Obviously: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Obviously had more branded searches than Digital Brand Architects among influencer agencies worldwide. Obviously was estimated to have 368K branded searches compared to Digital Brand Architects’ 1.9K, and held a 96.6% Share of Search versus Digital Brand Architects’ 0.5%. These are worldwide searches for English-language branded terms.

Share of Search among influencer agencies worldwide in August 2026Which is more popular in search, Digital Brand Architects or Obviously?

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Which is more popular in search, Digital Brand Architects or Obviously?

Compare the influencer agencies companies choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Digital Brand Architects and Obviously among influencer agencies worldwide, by month

Month	Obviously	Viral Nation	Digital Brand Architects	The Influencer Agency	Gleam Futures	Socialyte
Oct 2025	97%	2%	0.42%	0.34%	0.17%	0.1%
Nov 2025	97.1%	1.9%	0.34%	0.34%	0.21%	0.1%
Dec 2025	97.1%	2%	0.34%	0.34%	0.17%	0.1%
Jan 2026	95.9%	2.9%	0.5%	0.42%	0.2%	0.1%
Feb 2026	96.6%	2.3%	0.42%	0.34%	0.2%	0.1%
Mar 2026	96%	2.6%	0.63%	0.42%	0.25%	0.1%
Apr 2026	96.4%	2.4%	0.5%	0.34%	0.2%	0.13%
May 2026	96.4%	2.5%	0.34%	0.5%	0.17%	0.1%
Jun 2026	96.4%	2.5%	0.5%	0.34%	0.17%	0.1%
Jul 2026	97%	2%	0.42%	0.34%	0.17%	0.13%
Aug 2026	96.6%	2.3%	0.5%	0.34%	0.14%	0.13%
Sep 2026	—	—	—	—	—	—

How has the Digital Brand Architects and Obviously comparison changed over the last 12 months?

3 findings

Obviously was ahead of Digital Brand Architects in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, Digital Brand Architects’ estimated Share of Search among influencer agencies worldwide moved from 0.42% to 0.5%, and its estimated monthly branded searches moved from 1.6K to 1.9K.
Across the 11 months ending August 2026, Obviously’s estimated Share of Search among influencer agencies worldwide moved from 97% to 96.6%, and its estimated monthly branded searches held steady at 368K.

How did search popularity change for influencer agencies worldwide in August 2026?

1 change

Estimated monthly branded searches for Digital Brand Architects worldwide rose 18.8% over 11 measured months, from 1.6K to 1.9K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Digital Brand Architects’ and Obviously’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.