Brandwave

Denza vs Rover:Which is searched more?

In September 2026, Denza had more branded searches than Rover among car brands worldwide. Denza was estimated to have 450K branded searches compared to Rover’s 1.4K, and held a 0.24% Share of Search versus Rover’s <0.01%. These are worldwide searches for English-language branded terms.

Share of Search among car brands worldwide in September 2026Which is more popular in search, Denza or Rover?
Denza0.24%450K searches
vs
Rover<0.01%1.4K searches

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Which is more popular in search, Denza or Rover?

Compare automotive marques buyers weigh for new and used cars, utes, and SUVs. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Denza and Rover among car brands worldwide, by month

Share of Search by month for Denza, Rover. The figures are in the table below the chart.

View monthly share of search table
MonthHondaToyotaBMWTeslaVolkswagenMercedes-BenzBYDHyundaiKiaPorscheAudiFordLamborghiniFerrariMazdaDenzaRover
Oct 20256%5.4%5.4%4.4%4.4%4.9%3%3.6%2.4%3%2.4%2.4%2.4%2%1.6%0.12%<0.01%
Nov 20256.1%5.7%4.7%3.9%4.7%5.3%3.2%3.9%2.1%3.2%2.1%2.6%2.1%1.7%1.7%0.1%<0.01%
Dec 20256.2%5.9%4.9%4%4.9%5.4%2.7%3.3%2.2%3.3%2.2%2.7%2.2%1.8%1.8%0.13%<0.01%
Jan 20266%6.5%5.3%3.6%4.4%4.9%3.6%3.6%2.4%2.9%2.4%2.4%2%1.6%2%0.12%<0.01%
Feb 20266.4%6.1%5%4.1%5%4.6%3.3%3.3%2.7%2.7%2.7%2.2%2.2%1.8%1.8%0.11%<0.01%
Mar 20266.2%5.4%5.4%3.7%4.5%5%3.7%3.7%2.4%3%2.4%2.4%2%1.6%1.6%0.15%<0.01%
Apr 20266.4%5.6%4.6%4.6%4.6%5.1%3.8%3.1%2.5%3.1%2.1%2.1%2.1%1.7%1.7%0.28%<0.01%
May 20266.5%5.6%4.6%3.8%4.6%5.2%3.8%3.1%2.5%3.1%2.1%2.1%2.1%2.1%1.7%0.19%<0.01%
Jun 20266.6%6.2%5.1%4.2%4.2%4.6%3.4%3.4%2.3%2.8%2.3%2.3%2.3%1.9%1.9%0.17%<0.01%
Jul 20266.5%6.2%5.1%4.2%5.1%4.6%3.4%3.4%2.3%2.8%2.3%2.3%1.9%1.5%1.9%0.25%<0.01%
Aug 20266.4%5.9%4.9%4%4.9%4.4%3.3%3.3%2.7%2.7%2.2%2.2%2.2%1.8%1.8%0.29%<0.01%
Sep 20266.2%5.8%4.8%4.8%4.8%4.4%3.9%3.2%2.6%2.6%2.1%2.1%2.1%1.8%1.8%0.24%<0.01%

How has the Denza and Rover comparison changed over the last 12 months?

  • Denza was ahead of Rover in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Denza’s estimated Share of Search among car brands worldwide moved from 0.12% to 0.24%, and its estimated monthly branded searches moved from 246K to 450K.
  • Across the 12 months ending September 2026, Rover’s estimated Share of Search among car brands worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 2K to 1.4K.

How did search popularity change for car brands worldwide in September 2026?

  1. In September 2026, Denza fell from 66th to 68th among car brands worldwide.

  2. Estimated monthly branded searches for Rover worldwide fell 29.4% over 12 measured months, from 2K to 1.4K in September 2026.

Other head-to-heads among car brands

How each brand is measured

Brandwave collects information about searches that people make online using Denza’s and Rover’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Denza

1 branded search term

  • denza

Rover

2 branded search terms

  • rover marketplace
  • rover pet

How the Brand Demand Index is measured

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