Brandwave

Deering vs Recording King:Which is searched more?

In September 2026, Deering and Recording King were level in searches among banjo brands worldwide, with an estimated 4.4K versus 4.2K branded searches, at 0.36% and 0.34% of the total. These are worldwide searches for English-language branded terms.

Share of searches among banjo brands worldwide in September 2026Is Deering or Recording King more popular in search?
Deering0.36%4.4K searches
vs
Recording King0.34%4.2K searches

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Is Deering or Recording King more popular in search?

Compare the banjo brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Deering and Recording King among banjo brands worldwide, by month

Share of searches by month for Deering, Recording King. The figures are in the table below the chart.

View monthly share of searches table
MonthFenderIbanezEpiphoneGretschHarmony GuitarsGibsonDeeringRecording KingGold Tone
Oct 202570.3%13.9%9.3%4.2%0.62%0.68%0.46%0.31%0.25%
Nov 202568.4%16.3%9%4%0.58%0.66%0.44%0.32%0.29%
Dec 202568.4%16.3%8.9%4%0.59%0.65%0.54%0.4%0.29%
Jan 202664.8%18.9%10.4%3.8%0.55%0.62%0.41%0.35%0.28%
Feb 202667.3%15.7%10.6%3.9%0.68%0.77%0.52%0.35%0.28%
Mar 202666.2%19.6%8.8%3.2%0.58%0.65%0.43%0.29%0.23%
Apr 202667.3%15.7%10.6%3.9%0.69%0.77%0.42%0.35%0.34%
May 202665.9%19.8%8.9%3.3%0.58%0.65%0.36%0.3%0.24%
Jun 202664.4%23.6%7.1%3.2%0.47%0.52%0.28%0.24%0.23%
Jul 202668.5%16.6%9.1%3.3%0.73%0.67%0.45%0.31%0.3%
Aug 202668%16.5%9%4.1%0.61%0.66%0.44%0.37%0.36%
Sep 202668.1%16.5%9%4.1%0.72%0.66%0.36%0.34%0.3%

How has the Deering and Recording King comparison changed over the last 12 months?

3 findings
  • Deering was ahead of Recording King in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Deering’s share of searches among banjo brands worldwide moved from 0.46% to 0.36%, and its estimated monthly branded searches moved from 6.6K to 4.4K.
  • Across the 12 months ending September 2026, Recording King’s share of searches among banjo brands worldwide moved from 0.31% to 0.34%, and its estimated monthly branded searches moved from 4.5K to 4.2K.

How did search popularity change for banjo brands worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for Deering worldwide fell 33.3% over 12 measured months, from 6.6K to 4.4K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Deering’s and Recording King’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Deering

1 branded search term

  • deering banjo

Recording King

2 branded search terms

  • recording king
  • recording king banjo

How the Brand Demand Index is measured

Other head-to-heads among banjo brands

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