Brandwave

DataGrail vs Ketch:Which is searched more?

In September 2026, DataGrail had more branded searches than Ketch among data privacy platforms worldwide. DataGrail had about 1,900 branded searches, while Ketch had 90. DataGrail made up 3.5% of all data privacy platform searches we track, and Ketch accounted for 0.16%. These are worldwide searches for English-language branded terms.

Share of searches among data privacy platforms worldwide in September 2026Is DataGrail or Ketch more popular in search?
DataGrail3.5%1.9K searches
vs
Ketch0.16%90 searches

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Is DataGrail or Ketch more popular in search?

Compare the platforms used to manage privacy compliance. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

DataGrail and Ketch among data privacy platforms worldwide, by month

Share of searches by month for DataGrail, Ketch. The figures are in the table below the chart.

View monthly share of searches table
MonthSecuritiTrustArcOsanoBigIDDataGrailKetchTranscendOneTrust
Oct 202562.4%18.6%8.3%8.3%2%0.11%0.14%0.1%
Nov 202561.2%18.3%8.2%10%2%0.14%0.21%0.06%
Dec 202560.1%18%9.8%9.8%1.8%0.2%0.2%0.05%
Jan 202663.3%15.5%8.4%10.3%2%0.22%0.17%0.08%
Feb 202655.7%24.9%7.4%9.1%2.2%0.19%0.12%0.32%
Mar 202658.5%21.4%7.8%9.5%2.3%0.2%0.1%0.13%
Apr 202657.5%21%9.4%9.4%2.3%0.24%0.12%0.16%
May 202656.3%20.6%9.2%11.2%2.2%0.19%0.15%0.09%
Jun 202656.9%20.8%9.3%9.3%3.3%0.24%0.15%0.12%
Jul 202659.2%17.7%11.8%7.9%2.9%0.25%0.16%0.16%
Aug 202660.9%18.2%9.9%8.1%2.4%0.2%0.13%0.17%
Sep 202660.3%18%9.8%8%3.5%0.16%0.13%0.07%

How has the DataGrail and Ketch comparison changed over the last 12 months?

3 findings
  • DataGrail was ahead of Ketch in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, DataGrail’s share of searches among data privacy platforms worldwide moved from 2% to 3.5%, and its estimated monthly branded searches moved from 1.6K to 1.9K.
  • Across the 12 months ending September 2026, Ketch’s share of searches among data privacy platforms worldwide moved from 0.11% to 0.16%, and its estimated monthly branded searches held steady at 90.

How did search popularity change for data privacy platforms worldwide in September 2026?

1 change
  1. In September 2026, DataGrail gained share of searches among data privacy platforms worldwide, from 2.4% to 3.5%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using DataGrail’s and Ketch’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

DataGrail

1 branded search term

  • datagrail

Ketch

1 branded search term

  • ketch privacy

How the Brand Demand Index is measured

Other head-to-heads among data privacy platforms

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