Brandwave

data.ai vs MobileAction:Which is searched more?

In September 2026, MobileAction had more branded searches than data.ai among app store analytics platforms worldwide. MobileAction had about 10,800 branded searches, while data.ai had 8,100. MobileAction made up 8.3% of all app store analytics platform searches we track, and data.ai accounted for 6.2%. These are worldwide searches for English-language branded terms.

Share of searches among app store analytics platforms worldwide in September 2026Is data.ai or MobileAction more popular in search?
data.ai6.2%8.1K searches
vs
MobileAction8.3%10.8K searches

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Is data.ai or MobileAction more popular in search?

Compare the platforms that estimate app downloads. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

data.ai and MobileAction among app store analytics platforms worldwide, by month

Share of searches by month for MobileAction, data.ai. The figures are in the table below the chart.

View monthly share of searches table
MonthSensor TowerAppTweakAppfiguresMobileActiondata.aiAppFollowApptopia
Oct 202556.6%9.3%6.2%8.3%9.2%6.3%4.1%
Nov 202555.4%11.1%6.1%8.1%9.1%6.2%4%
Dec 202557%11.5%6.2%8.3%7.6%5.1%4.2%
Jan 202659.5%9.8%6.5%8.7%6.5%5.4%3.6%
Feb 202656.3%11.4%6.2%8.2%6.2%7.6%4.1%
Mar 202658.4%11.8%6.4%7%6.4%6.5%3.5%
Apr 202654.8%11.1%7.3%8%7.3%7.4%4%
May 202652.8%8.8%7.1%9.4%12.9%5.9%3.1%
Jun 202661.6%8.3%6.7%7.4%6.7%5.6%3.7%
Jul 202658%9.6%7.8%8.5%6.3%6.4%3.4%
Aug 202662.1%8.3%8.3%7.4%4.5%5.6%3.7%
Sep 202656.5%11.3%9.2%8.3%6.2%5.1%3.4%

How has the data.ai and MobileAction comparison changed over the last 12 months?

3 findings
  • The lead changed hands 3 times in the 12 months ending September 2026: MobileAction took it in December 2025, data.ai took it in May 2026, MobileAction took it in June 2026.
  • Across the 12 months ending September 2026, data.ai’s share of searches among app store analytics platforms worldwide moved from 9.2% to 6.2%, and its estimated monthly branded searches moved from 12.1K to 8.1K.
  • Across the 12 months ending September 2026, MobileAction’s share of searches among app store analytics platforms worldwide held steady at 8.3%, and its estimated monthly branded searches held steady at 10.8K.

How did search popularity change for app store analytics platforms worldwide in September 2026?

2 changes
  1. In September 2026, data.ai overtook AppFollow to rank 5th among app store analytics platforms worldwide, with 6.2% of the searches.

  2. In September 2026, MobileAction gained share of searches among app store analytics platforms worldwide, from 7.4% to 8.3%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using data.ai’s and MobileAction’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

data.ai

1 branded search term

  • data ai

MobileAction

3 branded search terms

  • mobile action
  • mobileaction
  • mobileaction.co

How the Brand Demand Index is measured

Other head-to-heads among app store analytics platforms

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