Brandwave

D-EDGE vs myallocator:Which is more popular?

In September 2026, D-EDGE had more branded searches than myallocator among hotel channel managers worldwide. D-EDGE had about 22,200 branded searches, while myallocator had 1,900. D-EDGE made up 13.3% of all hotel channel manager searches we track, and myallocator accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about hotel channel managers, D-EDGE appeared in two of the five answers and myallocator in none.

Among hotel channel managers worldwide in September 2026

Who do people search for more?

D-EDGE, about 12 searches for every 1 for myallocator

D-EDGE 22.2K searchesmyallocator 1.9K searches

Who does AI mention more?

D-EDGE, mentioned in 2 of 5 answers, myallocator in 0

D-EDGE in 2 of 5myallocator in 0 of 5

Who does AI recommend more?

D-EDGE, the only one of the two named

D-EDGE first in 2myallocator never named

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Top hotel channel managers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, D-EDGE was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. myallocator did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. SiteMinder1st
  2. Cloudbeds2nd
  3. Little Hotelier3rd
  4. STAAH4th
  5. eviivo5th
  6. D-EDGE6th
  7. Beds24–
  8. myallocator–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Cloudbeds5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • SiteMinder5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Little Hotelier3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • D-EDGE2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • STAAH2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • eviivo1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Beds240 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • myallocator0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about hotel channel managers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is D-EDGE or myallocator more popular in search?

This chart shows how often people search Google for D-EDGE and myallocator by name. Each line represents a brand's share of searches for all eight hotel channel managers we track, month by month, from English-language searches worldwide.

D-EDGE and myallocator among hotel channel managers worldwide, by month

Share of searches by month for D-EDGE, myallocator. The figures are in the table below the chart.

View monthly share of searches table
MonthCloudbedsSiteMinderBeds24D-EDGELittle HoteliereviivoSTAAHmyallocator
Oct 202527.1%18.4%12.2%14.9%14.9%8.1%3.6%0.88%
Nov 202527.6%18.7%12.4%15.1%15.1%6.7%3.7%0.72%
Dec 202529.4%16.3%13.2%13.2%16.1%7.2%3.9%0.59%
Jan 202627.5%18.6%15.1%12.4%15.1%6.7%3.7%0.89%
Feb 202626.5%18%11.9%11.9%14.5%6.5%2.9%7.9%
Mar 202626.2%17.7%14.3%11.7%14.3%6.4%2.9%6.4%
Apr 202627.6%18.7%15.1%12.4%15.1%6.7%3%1.3%
May 202627.5%18.6%15.1%12.3%15.1%6.7%3%1.6%
Jun 202627.5%18.7%15.1%12.3%15.1%6.7%3%1.6%
Jul 202625.9%17.8%14.2%9.5%14.2%7.8%2.8%7.8%
Aug 202629.4%16.5%16.1%13.2%13.2%7.2%3.2%1.1%
Sep 202629.7%16.4%16.2%13.3%13.3%5.9%4%1.1%

How has the D-EDGE and myallocator comparison changed over the last 12 months?

3 findings
  • D-EDGE was ahead of myallocator in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, D-EDGE’s share of searches among hotel channel managers worldwide moved from 14.9% to 13.3%, and its estimated monthly branded searches moved from 27.1K to 22.2K.
  • Across the 12 months ending September 2026, myallocator’s share of searches among hotel channel managers worldwide moved from 0.88% to 1.1%, and its estimated monthly branded searches moved from 1.6K to 1.9K.

How did search popularity change for hotel channel managers worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for myallocator worldwide rose 18.8% over 12 measured months, from 1.6K to 1.9K in September 2026.

  2. Estimated monthly branded searches for D-EDGE worldwide fell 18.1% over 12 measured months, from 27.1K to 22.2K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using D-EDGE’s and myallocator’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

D-EDGE

1 branded search term

  • d-edge

myallocator

1 branded search term

  • myallocator

How the Brand Demand Index is measured

Other head-to-heads among hotel channel managers

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