Brandwave

Cube vs Ride1Up:Which is searched more?

In September 2026, Cube had more branded searches than Ride1Up among ebike brands worldwide. Cube was estimated to have 201K branded searches compared to Ride1Up’s 28.5K, and held a 19.6% Share of Search versus Ride1Up’s 2.8%. These are worldwide searches for English-language branded terms.

Share of Search among ebike brands worldwide in September 2026Which is more popular in search, Cube or Ride1Up?
Cube19.6%201K searches
vs
Ride1Up2.8%28.5K searches

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Which is more popular in search, Cube or Ride1Up?

Compare the ebike brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Cube and Ride1Up among ebike brands worldwide, by month

Share of Search by month for Cube, Ride1Up. The figures are in the table below the chart.

View monthly share of search table
MonthSpecializedCubeLectricGiantRide1Up
Oct 202546.9%14.8%17.4%18%2.9%
Nov 202548.5%12.9%19.7%15.9%3%
Dec 202547.3%12.7%18.1%18.9%3%
Jan 202646.8%14.9%17%18.2%3%
Feb 202643%14%23.3%17.2%2.4%
Mar 202642.8%13.4%27.7%13.4%2.6%
Apr 202646.9%15.1%20%15.1%2.9%
May 202642.6%13.3%27.6%13.3%3.2%
Jun 202640.8%12.8%30.4%12.8%3.2%
Jul 202648.3%15.2%18%15.2%3.3%
Aug 202645%21.1%16.7%14.1%3.2%
Sep 202650%19.6%14.4%13.2%2.8%

How has the Cube and Ride1Up comparison changed over the last 12 months?

  • Cube was ahead of Ride1Up in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Cube’s estimated Share of Search among ebike brands worldwide moved from 14.8% to 19.6%, and its estimated monthly branded searches moved from 135K to 201K.
  • Across the 12 months ending September 2026, Ride1Up’s estimated Share of Search among ebike brands worldwide moved from 2.9% to 2.8%, and its estimated monthly branded searches moved from 26.4K to 28.5K.

How did search popularity change for ebike brands worldwide in September 2026?

  1. In September 2026, Cube lost estimated Share of Search among ebike brands worldwide, from 21.1% to 19.6%.

Other head-to-heads among ebike brands

How each brand is measured

Brandwave collects information about searches that people make online using Cube’s and Ride1Up’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cube

1 branded search term

  • cube bike

Ride1Up

7 branded search terms

  • ebike ride1up
  • ride1up
  • ride1up electric bike
  • ride1up portola
  • ride1up prodigy
  • ride1up roadster
  • ride1up vorsa

How the Brand Demand Index is measured

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