Brandwave

Cube vs Luzmo:Which is more popular?

In September 2026, Luzmo had more branded searches than Cube among embedded analytics platforms worldwide. Luzmo had about 1,900 branded searches, while Cube had 1,600. Luzmo made up 0.96% of all embedded analytics platform searches we track, and Cube accounted for 0.81%. When we asked ChatGPT and Google AI Overviews about embedded analytics platforms, Luzmo appeared in two of the five answers and Cube in none.

Among embedded analytics platforms worldwide in September 2026

Who do people search for more?

Luzmo, about 19% more searches than Cube

Luzmo 1.9K searchesCube 1.6K searches

Who does AI mention more?

Luzmo, mentioned in 2 of 5 answers, Cube in 0

Luzmo in 2 of 5Cube in 0 of 5

Who does AI recommend more?

Luzmo, the only one of the two named

Luzmo first in 2Cube never named

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Top embedded analytics platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Luzmo was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Cube did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Metabase1st
  2. Sisense2nd
  3. Sigma Computing3rd
  4. Looker4th
  5. Luzmo5th
  6. Reveal6th
  7. Cube–
  8. Logi Analytics–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Metabase3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sisense3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Looker3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sigma Computing2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Luzmo2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Reveal1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Cube0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Logi Analytics0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about embedded analytics platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Cube or Luzmo more popular in search?

This chart shows how often people search Google for Cube and Luzmo by name. Each line represents a brand's share of searches for all eight embedded analytics platforms we track, month by month, from English-language searches worldwide.

Cube and Luzmo among embedded analytics platforms worldwide, by month

Share of searches by month for Luzmo, Cube. The figures are in the table below the chart.

View monthly share of searches table
MonthMetabaseSigma ComputingSisenseLookerLuzmoCubeLogi AnalyticsReveal
Oct 202557.5%31.6%5.2%3.7%0.99%0.46%0.2%0.27%
Nov 202557.7%31.7%5.3%3.5%0.84%0.46%0.2%0.23%
Dec 202558.9%32.4%4.4%2.6%0.86%0.47%0.17%0.17%
Jan 202658.6%32.2%4.4%3%0.85%0.47%0.21%0.17%
Feb 202658.4%32.1%4.4%3.3%0.85%0.47%0.21%0.22%
Mar 202663.3%28.4%3.9%2.8%0.75%0.47%0.18%0.23%
Apr 202658.8%32.3%3.6%3.2%0.85%0.85%0.17%0.22%
May 202658.6%32.2%3.6%3.2%0.85%1.3%0.14%0.14%
Jun 202658.9%32.4%3.6%2.6%0.86%1.3%0.14%0.14%
Jul 202659.9%32.9%3%2.1%0.71%1%0.14%0.15%
Aug 202656%37.7%2.8%1.9%0.51%0.81%0.16%0.1%
Sep 202655.8%37.5%2.8%1.9%0.96%0.81%0.13%0.1%

How has the Cube and Luzmo comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: Cube took it in May 2026, Luzmo took it in September 2026.
  • Across the 12 months ending September 2026, Cube’s share of searches among embedded analytics platforms worldwide moved from 0.46% to 0.81%, and its estimated monthly branded searches moved from 880 to 1.6K.
  • Across the 12 months ending September 2026, Luzmo’s share of searches among embedded analytics platforms worldwide moved from 0.99% to 0.96%, and its estimated monthly branded searches held steady at 1.9K.

How did search popularity change for embedded analytics platforms worldwide in September 2026?

2 changes

  1. In September 2026, Luzmo rose from 6th to 5th among embedded analytics platforms worldwide.

  2. In September 2026, Cube fell from 5th to 6th among embedded analytics platforms worldwide.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Cube’s and Luzmo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cube

2 branded search terms

  • cube cloud
  • cubecloud

Luzmo

1 branded search term

  • luzmo

How the Brand Demand Index is measured

Other head-to-heads among embedded analytics platforms

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