Brandwave

Craftsman vs Dominator:Which is searched more?

In September 2026, Craftsman had more branded searches than Dominator among garage door opener brands worldwide. Craftsman was estimated to have 301K branded searches compared to Dominator’s 2.9K, and held a 29.4% Share of Search versus Dominator’s 0.28%. These are worldwide searches for English-language branded terms.

Share of Search among garage door opener brands worldwide in September 2026Which is more popular in search, Craftsman or Dominator?
Craftsman29.4%301K searches
vs
Dominator0.28%2.9K searches

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Which is more popular in search, Craftsman or Dominator?

Compare the garage door opener brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Craftsman and Dominator among garage door opener brands worldwide, by month

Share of Search by month for Craftsman, Dominator. The figures are in the table below the chart.

View monthly share of search table
MonthMerlinCraftsmanLinearDominator
Oct 202577.6%19.1%3%0.28%
Nov 202574.5%22.3%2.9%0.33%
Dec 202570.9%25.9%2.9%0.25%
Jan 202674%22.3%3.4%0.27%
Feb 202666.1%29.5%4.1%0.29%
Mar 202661.1%33.4%5.2%0.27%
Apr 202665.6%29.3%4.8%0.29%
May 202665.5%29.3%4.9%0.29%
Jun 202665.6%29.3%4.8%0.29%
Jul 202661.3%33.5%4.8%0.33%
Aug 202661.5%33.6%4.5%0.33%
Sep 202665.7%29.4%4.6%0.28%

How has the Craftsman and Dominator comparison changed over the last 12 months?

  • Craftsman was ahead of Dominator in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Craftsman’s estimated Share of Search among garage door opener brands worldwide moved from 19.1% to 29.4%, and its estimated monthly branded searches moved from 246K to 301K.
  • Across the 12 months ending September 2026, Dominator’s estimated Share of Search among garage door opener brands worldwide held steady at 0.28%, and its estimated monthly branded searches moved from 3.6K to 2.9K.

How did search popularity change for garage door opener brands worldwide in September 2026?

  1. In September 2026, Craftsman lost estimated Share of Search among garage door opener brands worldwide, from 33.6% to 29.4%.

  2. Estimated monthly branded searches for Dominator worldwide fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026.

Other head-to-heads among garage door opener brands

How each brand is measured

Brandwave collects information about searches that people make online using Craftsman’s and Dominator’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Craftsman

1 branded search term

  • craftsman

Dominator

4 branded search terms

  • dominator door
  • dominator garage
  • dominator garage door
  • dominator garage door opener

How the Brand Demand Index is measured

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