Covetrus Pulse vs Instinct:Which is more popular?
In September 2026, Covetrus Pulse had more branded searches than Instinct among veterinary practice management software worldwide. Covetrus Pulse had about 5,400 branded searches, while Instinct had 480. Covetrus Pulse made up 6.9% of all veterinary practice management software searches we track, and Instinct accounted for 0.61%. When we asked ChatGPT and Google AI Overviews about veterinary practice management software, Covetrus Pulse appeared in three of the five answers and Instinct in none.
Who do people search for more?
Covetrus Pulse, about 11 searches for every 1 for Instinct
Who does AI mention more?
Covetrus Pulse, mentioned in 3 of 5 answers, Instinct in 0
Who does AI recommend more?
Covetrus Pulse, the only one of the two named
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Top veterinary practice management software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Covetrus Pulse was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Instinct did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Shepherd1st
ezyVet2nd- IDEXX Neo3rd
Digitail4th
Covetrus Pulse5th
Provet Cloud6th
Cornerstone7th
Vetstoria8th- DaySmart Vet9th
- +4 more
- Instinct–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
ezyVet4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Cornerstone4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Shepherd4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- IDEXX Neo3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Digitail3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Covetrus Pulse3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- DaySmart Vet3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
AVImark2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Provet Cloud2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Instinct0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about veterinary practice management software
5 answers
Asked ChatGPT
“Which veterinary practice management platform should I use?”
Asked ChatGPT
“What are the best veterinary practice management platforms?”
Asked ChatGPT
“What's the best veterinary practice management platform for animal clinics?”
Searched Google, AI Overview
“veterinary practice management software”
Searched Google, AI Overview
“vet scheduling software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Covetrus Pulse or Instinct more popular in search?
This chart shows how often people search Google for Covetrus Pulse and Instinct by name. Each line represents a brand's share of searches for all 14 veterinary practice management software we track, month by month, from English-language searches worldwide.
Share of searches by month for Covetrus Pulse, Instinct. The figures are in the table below the chart.
View monthly share of searches table
| Month | ezyVet | IDEXX Neo | Digitail | Cornerstone | Covetrus Pulse | Vetspire | AVImark | DaySmart Vet | Vetstoria | Provet Cloud | Shepherd | RxWorks | Instinct | IDEXX Cornerstone |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 29.6% | 16.1% | 10.8% | 10.8% | 5.9% | 5.9% | 3.9% | 3.9% | 3.9% | 4.8% | 2.1% | 0.96% | 0.96% | 0.52% |
| Nov 2025 | 31.1% | 17% | 13.9% | 9.3% | 5% | 6.2% | 3.4% | 3.4% | 3.4% | 3.4% | 2.2% | 0.83% | 0.55% | 0.45% |
| Dec 2025 | 32% | 17.4% | 11.7% | 9.5% | 5.2% | 6.3% | 3.5% | 3.5% | 3.5% | 3.5% | 2.3% | 0.85% | 0.46% | 0.37% |
| Jan 2026 | 30.8% | 16.8% | 11.2% | 9.1% | 6.1% | 6.1% | 4% | 4% | 4% | 3.3% | 2.6% | 0.82% | 0.66% | 0.44% |
| Feb 2026 | 31.3% | 17% | 11.4% | 9.3% | 6.2% | 6.2% | 3.4% | 4.1% | 3.4% | 3.4% | 2.7% | 0.83% | 0.55% | 0.37% |
| Mar 2026 | 27.5% | 18.4% | 12.3% | 10.1% | 5.5% | 6.7% | 3.6% | 4.5% | 3.6% | 3% | 3% | 0.89% | 0.6% | 0.48% |
| Apr 2026 | 28.9% | 19.3% | 10.5% | 10.5% | 7% | 7% | 3.1% | 3.8% | 3.1% | 2.5% | 2.5% | 0.94% | 0.51% | 0.34% |
| May 2026 | 29.5% | 16.1% | 13.2% | 10.8% | 5.8% | 7.2% | 3.2% | 3.9% | 3.2% | 3.2% | 2.5% | 0.78% | 0.43% | 0.35% |
| Jun 2026 | 28.1% | 18.7% | 12.5% | 10.3% | 6.8% | 6.8% | 3% | 3.7% | 3% | 2.4% | 3% | 0.75% | 0.49% | 0.27% |
| Jul 2026 | 29% | 19.3% | 10.6% | 10.6% | 7% | 7% | 3.1% | 3.8% | 3.1% | 2.5% | 2.5% | 0.63% | 0.51% | 0.34% |
| Aug 2026 | 28.6% | 19.1% | 12.8% | 10.4% | 5.7% | 7% | 3.1% | 3.7% | 3.1% | 2.4% | 2.4% | 0.76% | 0.5% | 0.41% |
| Sep 2026 | 28.4% | 18.9% | 12.7% | 10.4% | 6.9% | 5.6% | 3.7% | 3.7% | 3.1% | 2.4% | 2.4% | 0.75% | 0.61% | 0.41% |
How has the Covetrus Pulse and Instinct comparison changed over the last 12 months?
3 findings
- Covetrus Pulse was ahead of Instinct in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Covetrus Pulse’s share of searches among veterinary practice management software worldwide moved from 5.9% to 6.9%, and its estimated monthly branded searches moved from 4.4K to 5.4K.
- Across the 12 months ending September 2026, Instinct’s share of searches among veterinary practice management software worldwide moved from 0.96% to 0.61%, and its estimated monthly branded searches moved from 720 to 480.
How did search popularity change for veterinary practice management software worldwide in September 2026?
2 changes

In September 2026, Covetrus Pulse overtook Vetspire to rank 5th among veterinary practice management software worldwide, with 6.9% of the searches.
Estimated monthly branded searches for Instinct worldwide fell 33.3% over 12 measured months, from 720 to 480 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Covetrus Pulse’s and Instinct’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Covetrus Pulse
1 branded search term
- covetrus pulse
Instinct
1 branded search term
- instinct vet
Other head-to-heads among veterinary practice management software

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