Brandwave

Connetix vs MAGNA-TILES:Which is more popular?

In September 2026, MAGNA-TILES had more branded searches than Connetix among magnetic tile brands worldwide. MAGNA-TILES had about 246,000 branded searches, while Connetix had 90,500. MAGNA-TILES made up 72.7% of all magnetic tile brand searches we track, and Connetix accounted for 26.7%. When we asked ChatGPT and Google AI Overviews about magnetic tile brands, both Connetix and MAGNA-TILES appeared in all five answers. MAGNA-TILES was mentioned before Connetix in four out of five answers.

Among magnetic tile brands worldwide in September 2026

Who do people search for more?

MAGNA-TILES, about 3 searches for every 1 for Connetix

MAGNA-TILES 246K searchesConnetix 90.5K searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Connetix in 5 of 5MAGNA-TILES in 5 of 5

Who does AI recommend more?

MAGNA-TILES, named ahead of Connetix in 4 of 5 answers

MAGNA-TILES first in 4Connetix first in 1

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Top magnetic tile brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, both Connetix and MAGNA-TILES showed up in all five answers. MAGNA-TILES was listed before Connetix in four of them.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. MAGNA-TILES1st
  2. Connetix2nd
  3. PicassoTiles3rd

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • MAGNA-TILES5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Connetix5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • PicassoTiles5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers

See every answer about magnetic tile brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is Connetix or MAGNA-TILES more popular in search?

This chart shows how often people search Google for Connetix and MAGNA-TILES by name. Each line represents a brand's share of searches for all three magnetic tile brands we track, month by month, from English-language searches worldwide.

Connetix and MAGNA-TILES among magnetic tile brands worldwide, by month

Share of searches by month for MAGNA-TILES, Connetix. The figures are in the table below the chart.

View monthly share of searches table
MonthMAGNA-TILESConnetixPicassoTiles
Oct 202568.7%30.8%0.55%
Nov 202572.8%26.6%0.58%
Dec 202576.3%22.9%0.75%
Jan 202676.3%23%0.74%
Feb 202679.8%19.6%0.62%
Mar 202679.8%19.6%0.62%
Apr 202682.7%16.7%0.66%
May 202676.4%22.9%0.74%
Jun 202676.4%22.9%0.74%
Jul 202676.3%23%0.72%
Aug 202679.8%19.6%0.62%
Sep 202672.7%26.7%0.56%

How has the Connetix and MAGNA-TILES comparison changed over the last 12 months?

3 findings
  • MAGNA-TILES was ahead of Connetix in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Connetix’s share of searches among magnetic tile brands worldwide moved from 30.8% to 26.7%, and its estimated monthly branded searches moved from 135K to 90.5K.
  • Across the 12 months ending September 2026, MAGNA-TILES’s share of searches among magnetic tile brands worldwide moved from 68.7% to 72.7%, and its estimated monthly branded searches moved from 301K to 246K.

How did search popularity change for magnetic tile brands worldwide in September 2026?

2 changes

  1. In September 2026, Connetix gained share of searches among magnetic tile brands worldwide, from 19.6% to 26.7%.

  2. In September 2026, MAGNA-TILES lost share of searches among magnetic tile brands worldwide, from 79.8% to 72.7%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Connetix’s and MAGNA-TILES’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Connetix

1 branded search term

  • connetix

MAGNA-TILES

1 branded search term

  • magna tiles

How the Brand Demand Index is measured

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