Brandwave

Conga vs Sirion:Which is more popular?

In September 2026, Sirion had more branded searches than Conga among contract lifecycle management software worldwide. Sirion had about 22,200 branded searches, while Conga had 910. Sirion made up 35.6% of all contract lifecycle management software searches we track, and Conga accounted for 1.5%. When we asked ChatGPT and Google AI Overviews about contract lifecycle management software, Sirion appeared in four of the five answers and Conga in three. Sirion was mentioned before Conga in three out of four answers that named either.

Among contract lifecycle management software worldwide in September 2026

Who do people search for more?

Sirion, about 24 searches for every 1 for Conga

Sirion 22.2K searchesConga 910 searches

Who does AI mention more?

Sirion, mentioned in 4 of 5 answers, Conga in 3

Sirion in 4 of 5Conga in 3 of 5

Who does AI recommend more?

Sirion, named ahead of Conga in 3 of 4 answers

Sirion first in 3Conga first in 1

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Top contract lifecycle management software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Sirion was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Conga was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Sirion was listed before Conga in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ironclad1st
  2. Sirion2nd
  3. Agiloft3rd
  4. Juro4th
  5. Icertis5th
  6. LinkSquares6th
  7. Conga7th
  8. SpotDraft8th
  9. ContractWorks9th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Ironclad5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Sirion4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Agiloft4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • LinkSquares4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Juro4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Icertis3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Conga3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • SpotDraft1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ContractWorks1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about contract lifecycle management software

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Conga or Sirion more popular in search?

This chart shows how often people search Google for Conga and Sirion by name. Each line represents a brand's share of searches for all nine contract lifecycle management software we track, month by month, from English-language searches worldwide.

Conga and Sirion among contract lifecycle management software worldwide, by month

Share of searches by month for Sirion, Conga. The figures are in the table below the chart.

View monthly share of searches table
MonthSirionIcertisSpotDraftAgiloftLinkSquaresIroncladCongaContractWorksJuro
Oct 202528.8%28.8%13%12.9%7.3%3.6%2.1%2.6%0.75%
Nov 202531.1%31.1%14%9.3%6.4%3.7%1.6%2.3%0.64%
Dec 202533.1%27%14.9%9.9%6.8%3.7%1.6%2.4%0.58%
Jan 202632.5%26.5%14.6%11.8%6.6%4%1.5%1.9%0.61%
Feb 202633.1%27%14.9%9.8%6.8%4.5%1.5%2%0.51%
Mar 202630.3%30.3%13.6%11%6.2%4.2%1.8%1.8%0.76%
Apr 202633%26.9%14.8%12%5.6%3.9%1.5%1.5%0.64%
May 202636.2%24.2%13.4%10.8%6.1%5.6%1.7%1.5%0.62%
Jun 202631.6%25.8%14.3%11.5%6.5%6%1.8%1.8%0.63%
Jul 202631.7%25.9%14.4%11.6%6.6%6.2%1.6%1.6%0.47%
Aug 202630%30%13.6%11%6.1%6%1.3%1.5%0.5%
Sep 202635.6%23.8%13.1%13%6%5.1%1.5%1.4%0.43%

How has the Conga and Sirion comparison changed over the last 12 months?

3 findings

How did search popularity change for contract lifecycle management software worldwide in September 2026?

2 changes
  1. In September 2026, Sirion overtook Icertis to become the leader among contract lifecycle management software worldwide, with 35.6% of the searches.

  2. In September 2026, Conga rose from 8th to 7th among contract lifecycle management software worldwide.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Conga’s and Sirion’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Conga

2 branded search terms

  • conga clm
  • conga contract

Sirion

1 branded search term

  • sirion

How the Brand Demand Index is measured

Other head-to-heads among contract lifecycle management software

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