Conga vs Sirion:Which is more popular?
In September 2026, Sirion had more branded searches than Conga among contract lifecycle management software worldwide. Sirion had about 22,200 branded searches, while Conga had 910. Sirion made up 35.6% of all contract lifecycle management software searches we track, and Conga accounted for 1.5%. When we asked ChatGPT and Google AI Overviews about contract lifecycle management software, Sirion appeared in four of the five answers and Conga in three. Sirion was mentioned before Conga in three out of four answers that named either.
Who do people search for more?
Sirion, about 24 searches for every 1 for Conga
Who does AI mention more?
Sirion, mentioned in 4 of 5 answers, Conga in 3
Who does AI recommend more?
Sirion, named ahead of Conga in 3 of 4 answers
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Top contract lifecycle management software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Sirion was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Conga was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Sirion was listed before Conga in three out of four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Ironclad1st
Sirion2nd
Agiloft3rd
Juro4th
Icertis5th
LinkSquares6th
Conga7th
SpotDraft8th
ContractWorks9th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Ironclad5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Sirion4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Agiloft4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
LinkSquares4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Juro4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Icertis3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Conga3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
SpotDraft1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ContractWorks1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about contract lifecycle management software
5 answers
Asked ChatGPT
“Which contract lifecycle management software should I use?”
Asked ChatGPT
“What are the best contract lifecycle management software options?”
Asked ChatGPT
“What's the best contract lifecycle management software for legal teams?”
Searched Google, AI Overview
“contract lifecycle management software”
Searched Google, AI Overview
“clm software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Conga or Sirion more popular in search?
This chart shows how often people search Google for Conga and Sirion by name. Each line represents a brand's share of searches for all nine contract lifecycle management software we track, month by month, from English-language searches worldwide.
Share of searches by month for Sirion, Conga. The figures are in the table below the chart.
View monthly share of searches table
| Month | Sirion | Icertis | SpotDraft | Agiloft | LinkSquares | Ironclad | Conga | ContractWorks | Juro |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 28.8% | 28.8% | 13% | 12.9% | 7.3% | 3.6% | 2.1% | 2.6% | 0.75% |
| Nov 2025 | 31.1% | 31.1% | 14% | 9.3% | 6.4% | 3.7% | 1.6% | 2.3% | 0.64% |
| Dec 2025 | 33.1% | 27% | 14.9% | 9.9% | 6.8% | 3.7% | 1.6% | 2.4% | 0.58% |
| Jan 2026 | 32.5% | 26.5% | 14.6% | 11.8% | 6.6% | 4% | 1.5% | 1.9% | 0.61% |
| Feb 2026 | 33.1% | 27% | 14.9% | 9.8% | 6.8% | 4.5% | 1.5% | 2% | 0.51% |
| Mar 2026 | 30.3% | 30.3% | 13.6% | 11% | 6.2% | 4.2% | 1.8% | 1.8% | 0.76% |
| Apr 2026 | 33% | 26.9% | 14.8% | 12% | 5.6% | 3.9% | 1.5% | 1.5% | 0.64% |
| May 2026 | 36.2% | 24.2% | 13.4% | 10.8% | 6.1% | 5.6% | 1.7% | 1.5% | 0.62% |
| Jun 2026 | 31.6% | 25.8% | 14.3% | 11.5% | 6.5% | 6% | 1.8% | 1.8% | 0.63% |
| Jul 2026 | 31.7% | 25.9% | 14.4% | 11.6% | 6.6% | 6.2% | 1.6% | 1.6% | 0.47% |
| Aug 2026 | 30% | 30% | 13.6% | 11% | 6.1% | 6% | 1.3% | 1.5% | 0.5% |
| Sep 2026 | 35.6% | 23.8% | 13.1% | 13% | 6% | 5.1% | 1.5% | 1.4% | 0.43% |
How has the Conga and Sirion comparison changed over the last 12 months?
3 findings
- Sirion was ahead of Conga in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Conga’s share of searches among contract lifecycle management software worldwide moved from 2.1% to 1.5%, and its estimated monthly branded searches moved from 1.3K to 910.
- Across the 12 months ending September 2026, Sirion’s share of searches among contract lifecycle management software worldwide moved from 28.8% to 35.6%, and its estimated monthly branded searches moved from 18.1K to 22.2K.
How did search popularity change for contract lifecycle management software worldwide in September 2026?
2 changes

In September 2026, Sirion overtook Icertis to become the leader among contract lifecycle management software worldwide, with 35.6% of the searches.

In September 2026, Conga rose from 8th to 7th among contract lifecycle management software worldwide.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Conga’s and Sirion’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among contract lifecycle management software

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